Selling greek yogurt at farmer's market.. HELP CHOOSE TOPPINGS!
I am selling greek yogurt at the farmer's market made from local dairy and want to include some toppings as well for a topping bar. I'm going to limit it to about 10 toppings.. so please tell me which appeal to you most to help me narrow down! Everything is going to be as organic, local and natural as possible. Thanks so much for your help.
+ organic granola (nut and gluten free)
+ dark chocolate shavings
+ white chocolate shavings
+ blood orange
+ toasted coconut
+ plain coconut
+ fruit jam
+ fresh figs
+ chia seeds
+ organic oreo cookie crumbles
+ vegan chocolate chip cookie dough bites
+ organic oatmeal cookie crumble
+ pita chips
+ sliced cucumbers with cracked black pepper and sea salt
+ pine nuts
+ kalamata olives in olive oil
+ pumpkin butter
+ caramel sauce
+ dark chocolate sauce
+ coconut syrup
+ dried cranberries
+ dried cherry
+ sugared ginger peel
+ agave syrup
I think this is key. You should look into partnering with a few vendors. Using honey, fruits, granolas etc that are also available at the FM is a win/win.
Also keep in mind that you are going see a lot of the same people every week so start off by being flexible. Your customers will give you a indication of what they like. By keeping a core base of "favorites" and adding newness each week you will be able to keep "regulars" happy but hopefully attract new customers as well
Most people still think of yogurt as a sweet, rather than savory, so those items would probably do better. Also consider how items will hold up for a couple of hours in the heat.
Fresh fruit based on what's in season (maybe 3-4 types)
oatmeal cookie crumble
I would OMIT the following:
syrups and sauces
chia seedcookie dough bites
The seeds are expensive, as are pinenuts (which can cause "pine mouth", which would hurt your business). The bananas and apples will discolor unless you compromise their flavor with lemon juice. Pita chips, sweet sauces, and the cookies are junk food and people who like Greek yogurt are likely to want healthier toppings. Honey and agave will suffice. Oatmeal cookie is okay because it's oatmeal. Fruit jam and dried fruit are superfluous when there's a fresh fruit option.
You only need 6 or 8 fruits at a time - a few berry types, a citrus, and something soft like peach or mango. Also offer a mixed berry topping. Pick your fruits according to what is at its prime.
I would go for locally made jams in a heartbeat, even with fresh fruit available. Homemade peach jam is delicious in Greek yogurt, but the fresh peaches are available only part of the summer. The oatmeal crumbles would be a good mix-in.
If I were the customer, I'd like to combine jam and fresh fruit, say, strawberry jam with fresh raspberries. Or mixed berry jam with fresh blueberries.
I'm not a big nut about honey in Greek yogurt. I take Greek yogurt to work for lunch almost every day, and I always take both jam and fresh fruit to cut up into it.
Homemade or boutique jams have sales appeal but the OP did not specify that quality. IMO an HFCS name brand jam would not draw interest/sales.
The better quality the toppings, the better the product but the OP will need to figure out how much s/he can charge, and pay for toppings, and still make enough profit for the endeavor to be worth the effort.
You may want to consider some prefab combinations on the menu (fun names optional).......it could help with expediting customer ordering.
+sour cherry syrup
+honey & crushed almonds
+garlic & cucumber
I wouldn't put these one myself but will be SO popular with the kiddies, sprinkles, gummies (worms, bears, peach rings etc)
My fav is fresh cherries (when in season!)
I prefer savory for my yogurt and I would second the cucumber option but with the addition of dill..
I love pumpkin butter in yogurt but would also suggest apple butter and any other fruit butters that your local farmers might be making. I just had apple butter in my yogurt for lunch today! Trader Joe's fig butter is great in yogurt. Another amazing combination is fresh blueberries and a little real maple syrup.
Make sure you have something little-kid-friendly... remember, children (and many adults including me) like their yoghurt SWEET! Savoury toppings aren't likely to be popular unless you served it with pita chips aka tzatziki. A savoury option (cucumber, seasonings, with pita chips on the side) could be refreshing on a hot day, but it's never going to be as popular as the sweet ones.
Fruit (especially seasonal berries) is always good, but you need to have sugar/sweetener/syrup to add as well.
Yoghurt + fruit + granola is a familiar combination for many people and it would probably be popular with the early-morning crowd who haven't had breakfast.
Rather than fresh apple (icky) people would probably prefer a nice chunky applesauce with cinnamon. Side benefit of that - applesauce isn't going to discolour or go soggy because it's already cooked. And apples are a 'starter food' for little kids so it fits the kid-friendly bill.
Granola (make this vegan so everyone can have it)
Honey / agave
Creating a proprietary yogurt topping you also sell, like the granola, could be another opportunity for you.
**skip apples, they will turn brown quickly, cookie crumbles and syrups don't feel right with an artisinal yogurt.
I would say fewer is better, and to keep the focus on the quality yogurt itself (vs those frozen yogurt shops where there are a ton of toppings but you need them since the frozen yogurt is such crap in the first place!)