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Chobani accused of stealing Fage's recipe


This is interesting because I've always thought the two were almost identical taste and consistency wise.

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  1. I don't think Fage tastes at all the same as Chobani - or nearly as good. Fage seemed sweeter & I felt you could taste the sweetener alternative, which I did not like. I like that Chobani is not as sweet as a lot of the other Greek yogurts & it is thicker too.

    1 Reply
    1. re: phoenixdkc

      Fage is the best, IMO. I only buy plain yogurt and add non sweet stuff to it, mostly.

    2. Those are the only two brands I buy, guess it's not by coincidence.

      1. While I only buy the plain, usually 2%, I dont think they taste the same at all. I much prefer Fage. I'll have do a blind taste test.

        1 Reply
        1. re: foodieX2

          I agree they taste different to me too

        2. I buy Trader Joes plain Greek yogurt. It has the bifidus probiotic which is essential.

          1. If Chobani paid someone to rip off the Fage formula, Chobani got screwed.

            1. Just imagine how the Greeks feel ...

              1. Although I do not have concrete evidence of this, it was said that the owner of chobani (a Turkish word for shepherd) was an employee of the US factory of Total brand yogurt (parent company FAGE).

                He left to open chobani.

                This says a slightly different story, but chobani owner denies this new story.

                I will add that when Total brand yogurt (with the word fage in small print on the side) was still being imported from Greece, it was a far superior product.

                When they (fage) were called out by some competitor (Dannon??) about some vague almost never enforced rule about overseas imports a few years ago amongst the rising popularity of Total brand (fage) yogurt, they (fage) opened a yogurt factory in upstate New York.

                Fighting over cows milk anything is a funny thing to begin with. But a turkish guy opening a yogurt company with a turkish name and labeling the product "Greek yogurt" is even funnier.

                This is America though. Chobani was banned in the UK for calling its yogurt "Greek" when it was cows milk yogurt from the US.

                Chobani was also banned at the winter Olympics, despite being a sponser.

                Looks like, so far at least, that truth is prevailing over whatever anyone wants to do.

                It may not be "the American way", but it is now a very global economy and a very global issue.


                OH! And although I do buy either product some times, neither is worth much. Flavor is lacking. Texture is bad. They are both dessert yogurts. Better with sweet sugary toppings.
                A good true tangy yogurt. A real, sour yogurt is not something that would appeal to American tastes. So this is what they give us.

                23 Replies
                1. re: Gastronomos

                  American tastes tend to run more to the sweet - take chocolate for instance. Dark chocolate which is not as sweet as milk chocolate is not as popular in the U.S. Americans like the sweeter Dannon yogurt products & the 2% with more fat than the Non-fat. Chobani even the non-fat vanilla is not as sweet as the Fage or Dannon/Activa/Yoplait etc. products & seems to have a more sour tangy taste. And of course, if you are concerned about sugar intake you don't want to eat the fruited products. It is always much better to add your own fresh fruit to the plain or vanilla yogurts. The blessings of the "greek" yogurts are the high protein content & the probiotic effect.

                  1. re: phoenixdkc

                    You can buy 85% dark chocolate in most grocery stores. It's just not what's front & center.

                    1. re: smoledman

                      Maybe you missed the point. Americans are not as fond of dark chocolate which has less milk fat & sugar than milk chocolate. It is not a matter of location in the sales environment. I will hunt down the darkest chocolate & rarely can find better than 70%. I love it when I can find the 85%+ darker chocolate. I like the bitter sometimes somewhat sour taste of really dark chocolate. But most Americans like the cloyingly sweet milk chocolate. Same as in the yogurts, most Americans seem to prefer the sweeter more fat content of the Dannon/Activia/Yoplait etc. I buy the Chobani non-fat plain or sometimes vanilla, never the 2% or fruited varieties. I add my own fresh fruit (strawberries, raspberries, blackberries etc.) & spices like cinnamon, ginger, cloves, cardamom, raisins, oats whatever.

                    2. re: phoenixdkc

                      protein in general is overrated. probiotics are found in many yogurts, including "non-strained" yogurt, that pale, opaque horrible glop that was the only crap on the shelves prior to Total fage.
                      even though it was a PITA to find plain yogurt at my local market, the sugary sweet versions still claimed to have probiotics.

                      1. re: Gastronomos

                        Can macronutrients be overrated? Also the classification of all Americans into one general group is slightly annoying.

                        1. re: fldhkybnva

                          probiotics and now macronutrients. you like being a moving target. sorry. I won't engage you further in any discussion if you can't keep focused on what you say.

                    3. re: Gastronomos

                      Have you tried Siggi's? It's pretty darn tangy if that's what you want. I cook with Fage, I eat Siggi's.

                      1. re: fldhkybnva

                        Siggi's is great but it's not really yogurt. It's an "Icelandic-style yogurt" called skyr. I like it a lot too, especially the unusual flavors.

                        1. re: coll

                          True it's technically cheese but for all intents and purposes it's yogurt. It's my nightly snack mixed with a handful of chia seeds. I just bought the coconut flavor this week, looking forward to trying it. I also really love the plain even though SO calls it "sour grapes."

                          1. re: fldhkybnva

                            I do like their coconut, even though I don't go nuts for coconut in general. My favorite is orange and ginger I think. Have your tried kefir, that's nice for a change of pace. Delicious!

                            1. re: coll

                              I also like the orange ginger. Nope I've heard about it. It's more liquid right?

                              1. re: fldhkybnva

                                Yes it comes in a container like a milk bottle. I've only had it a few times and can't remember the brands but it was very pleasant. A nice change.

                                1. re: coll

                                  I'll keep it on the short list of new things to try.

                                  1. re: fldhkybnva

                                    Wish I could remember the one brand I really liked, it was Russian I think. Might have been this:

                        2. re: fldhkybnva

                          I haven't tried it. I wanted to buy it last I saw it, but timing wasn't on the Siggi's side.

                          imagine going back in time and wanting to cook with yogurt. going to the supermarket and finding only flavored yogurts, vanilla (with sugar added) being the default "plain" when you ask the supermarket where you can find plain yogurt.
                          and being asked "WHY would you want to eat plain yogurt? it's so sour!" when it was watery and not a proper sour that yogurt should have.

                          I took to using Breakstone's sour cream for many years. It still, as compared to fage or choban, has a texture and taste much closer to Greek yogurt found in Greece.

                          I'll take what they're selling, but there are other sources I'm sure, to get the real deal.

                          1. re: Gastronomos

                            Where do you shop? Every store I go to has dozens of yogurt including multiple varieties of plain. If I encountered your situation I'd be frustrated too I've just never experienced such limited options.

                            1. re: fldhkybnva

                              "imagine going back in time..." is what my post stated.

                            2. re: Gastronomos

                              The one place I find Siggi's consistently is at Fairway....although I haven't been there in awhile, now that I think of it.

                              1. re: coll

                                I buy it at Wegmans and Whole Foods for anyone looking.

                                1. re: fldhkybnva

                                  We do have a couple of Whole Foods here. When I go, I try to run in and out with my little list and not browse unfortunately, lest they ring up $1,000 at the cash register ;-)

                                  1. re: coll

                                    I also no longer browse. I used to browse daily!! Can you imagine the number of whoopsies receipts? Also my favorite employee no longer works there so I just go in and out for particular items but they consistently have Siggi's at the same price as Wegmans. It sometimes goes on sale and then I'll stock up because it's fairly expensive.

                                    1. re: fldhkybnva

                                      I'll be in the area tomorrow and already planned Trader Joes which is right across the street. Maybe I'll stop by....just for yogurt, I swear!

                              2. re: Gastronomos

                                make your own -- it's super easy, and then you get the fat content and the sweetness that *you* like.