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WSJ: Not Your Grandmother's American Cheese

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"Ten years ago, only 5% of cheeses at Eastern regional grocery chain Wegmans were American, says Cathy Gaffney, director of specialty cheese and deli. Now 40% to 50% of the 100 to 300 cheeses it stocks are American, and its deli-cheese department sales have grown threefold in 10 years. "


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