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Would you YouTube? Do you already?

ennuisans Feb 10, 2013 04:27 PM

A comment on the Taste thread, as well as the other thread about "what show would you do?" has made me wonder: for those who want to be on tv, or have a blog or other career for which they want more exposure, why not YouTube? Granted there are many entrants in the field already, there's still less real competition than there would be in getting onto a network tv show, and they can be done relatively cheaply.

  1. j
    John Francis Feb 11, 2013 02:29 AM

    I haven't looked at much about cooking on YouTube, other than clips from TV shows, and haven't been impressed with what I've seen. As for uploading, never.

    1. h
      HillJ Feb 11, 2013 03:08 PM

      http://www.youtube.com/user/foodwishes

      Chef John of Food Wishes has found a niche both on his blog and on YouTube. Chef John markets himself way behond the web though. And it's hard to say what came first. The kind of YouTubers that get taken seriously create a Channel not just throw up an account with home kitchen movies. Quality channels involve a mini crew, equipment, a handle on lighting, a bit of scripting and honed talent even over a few videos. Loving the camera helps even if your voice is all we hear.

      In college my son is learning this very technique to market his talents. It's a part of the marketing course. Completely doable for anyone willing to put in the time and energy.

      2 Replies
      1. re: HillJ
        ennuisans Feb 11, 2013 04:21 PM

        You bring up something I wanted to say but didn't have the learning: good looking videos usually have some money behind them. DIY with off-the-shelf equipment is still possible but it would be a mistake to compare that output with the more professional stuff.

        Depression Cooking with Clara and Chef Todd Mohr make up for low production values with personality. And Chef John that you link above (thanks for that) is a great example of what can be done if one is camera shy or don't have a beautiful kitchen to showcase.

        1. re: ennuisans
          h
          HillJ Feb 11, 2013 05:03 PM

          If I may, Chef John's voice and playful nature makes those videos enjoyable. I think in his case not being a talking head on camera was a brilliant choice and a great use of his vocal skills.

          There are other examples of Channel-Food I'm aware of but I'll be interested to hear what other CH's have to share.

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