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Feb 4, 2013 03:52 PM

bullet to the head, in that new movie, what drink does Sylvester Stallone request at the bar but the bar doesn't carry and then Stallone brings in his own bottle ?

Was it Bulleit Bourbon, which is essentially the same as the title of the film ?

Btw, for those who haven not seen the movie, in my humble of opinions it's quite terrible.

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  1. Yes, he orders Bulleit Bourbon. No, I haven't seen the film, but a spirits industry person was talking about it the other day.

    1 Reply
    1. re: JMF


      I was curious why they didn't serve it in the bars in the film and he had to bring his own bottle. But then again, I'm probably reading way too much into this very crappy film.

    2. Interestingly enough, the quality of the Bulleit Bourbon seems to be much higher than the movie's:

      "Critical Reviews, an aggregator of expert reviews and ratings for bourbons and other spirits, rates both the Bulleit bourbon and the Bulleit Rye Whiskey among the best in class. The Bulleit bourbon is placed the top 10th percentile of the world's best bourbons, while the Bulleit Rye Whiskey is rated as a "Tier 2 ("Highly Recommended") spirit.

      8 Replies
      1. re: RicRios

        I like the Bulleit products, but IMO Proof66 ratings are a joke, more of a popularity contest. If a spirit participates in the contests they use in their aggregate, they get a high score, with recent years weighted more heavily.

        The main source of the score is the San Francisco spirits competition which is a marketing festival with little real credibility in my (and many others') opinions. Looking at the ratings of several of my favorite liquors (Pusser's and Gosling's old rum), some of which did not score that high, it seems that in recent years they stopped participating in this shamfest and thus their ratings have dropped.

        Cruzan single barrel is the highest rated rum. Cruzan 2 yr run is rated higher than El dorado 21 yr and Mt Gay XO. Lunazul blanco tequila is rated almost as high as Don Celso anejo.

        1. re: ncyankee101

          So what you're saying is the Proof66 ratings have about as much credibility as the Oscar ratings of the Academy of Motion Picture Arts and Sciences. Makes sense.

          1. re: RicRios

            That would be an apt comparison if the Academy awards were based on how many film festivals the producers paid to be included in, rather than the quality of the films and acting as rated by the voters.

          2. re: ncyankee101

            Ah, alas, I hate to see so many hours of my life summed as a joke! Still, I have to stand for some of these criticisms. It is the case that multiple and recent submissions weight heavily in our current algorithm. Thus, as you say, if they stop participating then their ratings drop.

            We made this decision mostly because some brands were still promoting results that were 10+ years old... we feel like consistency in quality is important and brands should continually "prove" themselves. But it can lead to misleading results if expensive or limited editions choose not to submit

            We're actually trying pretty hard to be useful and get this rating business as right as possible. While not infallible, the competitive results can be a useful quick-guide in lieu of trying everything. Drop us a line if you have ideas on how to make this wok better! We tinker on these issues quite a bit and truly do appreciate the feedback.

            --Neal (Proof66)

            1. re: proof66

              Sorry I should have been more tactful in that post. I do find your site quite useful as a reference and centralized site for info on all liquors, but I find the numerical ratings of questionable usefulness for the reasons I stated earlier.

              The only suggestion I have is to somehow scale the scores based on the number of criteria used, and have some sort of system to indicate when a score may be outdated so the reader can decide for himself how much credence to place in it.

              1. re: ncyankee101

                No apologies! Happy for the feedback, actually.

                Hate to hijack this post and happy to take this offline if you like ( But at that risk, I get the impression you're thinking of a kind of dual rating system: one that sums all scores ever (or within a period of time--say 10 years) and one that starts ignoring more dated scores (similar to our current plan). A sort of "most decorated of all time list) along with "what's hot most recently list." Is that accurate?


                1. re: proof66

                  Yes I was thinking of something along those lines.

                  To make it more complicated, in the world of Tequila many brands are constantly changing NOMs and/or production methods, so the quality can change drastically in a very short time. Patron of today is not the same as before 2002 (when it was produced by Siete Leguas), and coincidentally that is the same year Herradura started using a diffuser and in most people's opinions went downhill quite a bit (not that I was into tequila at that time but I know what "treasure" bottles to look for.)

          3. re: RicRios

            I just picked up the Bulleit 95 Rye last week. Outstanding!

          4. Btw, for those who haven not seen the movie, in my humble of opinions it's quite terrible.


            You don't really have to see the movie to come to this conclusion.