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LivingSocialGourmet - Barrio Pop-up

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by Wheeler del Torro. Just got the email. Doesn't it pretty much go against the concept of a Pop-Up to sell access thru this kind of outlet?

http://www.livingsocial.com/gourmet/3...

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  1. Does it matter? This way, they know ahead of time how many tickets sold and thus how much food to prepare...

    1. The food looks terrible, especially for the price. Who is this guy anyway? His website is out of control.

      http://www.wheelerdeltorro.com/

      2 Replies
      1. re: DoubleMan

        They describe one of their goals as "we try to remain under the radar."

        Hilariously, the site includes a bunch of blurbs from "radar magazine."

      2. Met this guy a few times...let's say I'm not a fan of the man nor his products.

        1 Reply
        1. re: Chocomom

          Interesting. I guess I just find the use of a social media mainstream marketing vehicle to promote something that is supposed to be edgy and avant guarde with a hint of the underground, counter to the whole premise of what a pop up was meant to represent.