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Sep 21, 2011 05:46 PM

How Whole Foods "Primes" You to Shop

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  1. Any priming that takes place is quickly wiped away by their prices.

    1. Interesting. The one thing that always gets me about these articles is that we are somehow supposed to be surprised that retailers seek new ways to entice you to buy. Isn't that the underlying logic of the entire enterprise?

      1. Good lord! Does this mean that stores seek to present their wares in an appealing way, so that people want to buy them? Diabolical! Those fiends! Off with their heads!

        In our next segment: Water! Did you know that it's wet?

        5 Replies
        1. re: small h

          Didn't you know it's illegal to try and maximize profits?

          1. re: ipsedixit

            Of course it is. Businesses should strive to fail. Only then can we non-business folk feel better about ourselves, as we pick through bins of dusty, rotting produce in fetid shacks lit by jars of fireflies.

          2. re: small h

            If they have and employ strategies for maximizing their profits and increasing the amount of impulse buying or buying on false premises consumers do, then fair enough. But there is also nothing wrong with consumers being aware of how they may be influenced and rethinking their buying.

            I, for one, do a fair amount of shopping at Whole Foods -- or did before CEO Wacky took a position in opposition to all Americans having equal access to good affordable health care -- and I'm grateful to go in there prepared for the soft sell and to make my own decisions.

            1. re: rainey

              I've been a wary shopper since I was 8 or 9, when I discovered that the Squirmles toy I saw on tv did not actually move under its own power, as the commercials suggested. And I'm not all that quick on the uptake, so I think most people are at least as skeptical as I am about the soft sell. I hope so, anyway.


              1. re: rainey

                wow, I have another reason to love whole foods now thanks.

            2. S ee these same tactics at my local chain grocery store. So, where's the news?

              1. Very silly article. Here's a sentence that wasn't very carefully planninged.

                "Have you considered the carefully planning that's goes into every detail that meets the eye?"

                I'm having not considers that's details before.