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Jul 17, 2011 12:24 PM

What to call a new menu item? Need your ideas!

I am a menu writer and head of R and D and we have a new salad that was well-received in a recent tasting panel. It is a salad with lettuce, tomato, cucumber, shredded cheddar , hard boiled eggs and house-mace croutons. I know this sounds very basic, but this is a kid's lunch menu and it was a hit!
Last year we had a menu item that was a vegetarian salad with much of the same but kidney beans instead of egg and it was called, "Farmer's Market Salad." It was NOT a hit and I think the name turned kids off. I hate that a good lunch option could suffer not because of yumminess, but because of a name.
What would be a fun, kid-friendly, but descriptive name for the new salad with egg?

Thanks for your ideas!!

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  1. I'd call it a 'Meatless Chef's Salad', because that's what it is.

    2 Replies
    1. re: arktos

      Maybe call it a "Waiter's Salad"?

      Because, y'know, waiters don't earn as much as chefs and can't afford meat? Just throwing it out there....

      1. re: ipsedixit

        I'll like where you're going. Probably too much of a stretch for most 4th graders to make the connection, but I like the play on pay!

    2. Call it a "Super Cheddar Cheesy" salad and it's sure to sell. Don't mention the egg or half the kids will run away.

      1. How about "egg-citing salad"........ or "egg-cellent salad"...or get the idea.

        1. Ee - i -ee - i - o salad.

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