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May 20, 2011 03:01 PM

Bon Appetit & Paltrow

Okay, this is it. The poor magazine has jumped the shark and become a food tabloid...

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  1. Ugh
    Funny that now she thinks she is a food expert .......but when she did that Touring Italy show with Bittman and Mario she knew next to nothing about food.

    2 Replies
    1. re: celeryroot

      How would you know?; you evidently didn't watch <b>Spain</b>, On the Road Again! :)

      1. re: paulj

        Big deal I made a mistake , yes of course it was Spain. It was my opinion that she was not very knowledgable. guess SAE's dont allow for other opinions.

    2. it's just so wrong. and i honestly don't care if it's Gwyneth Paltrow or Julia Child...even Cooking Light doesn't use cover models, and half of their content is lifestyle fluff.

      1. The original comment has been removed
        1. Isn't anyone going to discuss her recipes? I was also going to ask about her cookbook, but apparently that isn't out yet.

          wouldn't you buy a cookbook just for the Mario foreword?

          15 Replies
          1. re: paulj

            The recipes seem okay. (Though I wouldn't put mangoes and avocados together in a salsa) They're simple, as she admits herself, and fairly healthful. Certainly nothing special. But the pictures, especially the one of her sitting outside looking soulful, are awful and the fawning text is absolutely repellant. (IMO)

            1. re: paulj

              But that big ole diamond is beautiful!

              It's the comment section of the article that slays me.

              1. re: HillJ

                Love the comments! Thanks for posting, HillJ.

                1. re: FoodChic

                  FC, this funky comment was a hoot:
                  Prefer chicken than chicks to sell this me this mag.

                  gotta write that one down!

              2. re: paulj

                Her cookbook is out, it's aready at BJ's for $15.99 I believe.

                1. re: jjbourgeois

                  review in the Atlantic
                  It sounds like a great cookbook if you do most of your grocery shopping at Whole Foods and online.

                  1. re: paulj

                    i looked at the book at the store. While not my usual style of cookbook, I didn't see anything wrong with it. The recipes looked practical, and some even novel. But rather than buy it, I thought I'd check it out from the library. There are 11 copies, and 52 requests in the system catalog. I won't get it soon.

                    Another book I looked at is Truely Mexican by Roberto Santibanez; this was featured on last weeks The Splendid Table. the system has 3 copies and 15 requests.

                    Gabrille Hamilton's new book has about the same popularity as GP's (49 requests/17 copies).

                    1. re: paulj

                      We've already had discussions here about the lamentable state of a society that worships style over substance. This just proves it.

                      1. re: flourgirl

                        Seems to me that most of the rants about the BA cover have to do with style. The magazine no longer has the style that these substance-minded cooks expect. It's one look at the 'yuk' cover and 'cancel my subscription'.

                        1. re: paulj

                          No, it's not "just the cover" - as crappy and misguided as it is. It was the revolting editor's letter and the coverage that Paltrow got in this issue that is pissing people off. She is NOT a food expert, she is merely competent - at best - and it's condescending and insulting to try to pass her off as anything more to people who are serious about food. And the larger issue is that this is just the final straw for a lot of people who've been less than thrilled with BA for a long time.

                          There are also quite a few reluctant BA subscribers who were switched over to BA after Gourmet folded. Are you surprised that it would take so little for already annoyed people to throw in the towel? I'm not.

                            1. re: flourgirl

                              I couldn't agree more. You express what I was trying to say until my intense dislike for Paltrow got in the way.

                          1. re: flourgirl

                            I wonder if Amazon's "Customers Who Bought This Item Also Bought" for GP's book reflects this 'style over substance' profile.

                            That list includes a lot of Ina Garten books, some Tracy Anderson workout DVDs, other diet books, a Nigela book, a Pioneer Woman book, even AdHoc.

                            1. re: paulj

                              When it comes to Amazon, product sales run the numbers dressed as customized customer profiles. Product Amazon would like to see move based on very minor tweaking, nothing more...but they sure know how to market and dress up a web page!

                    2. re: paulj

                      her recipes on that link look not overly done and don't seem to contain much content.
                      a sauce with cherry tomatoes and anchovies may be wonderful but it's not one I'd jump out to buy great anchovies for. the BBQ chicken, adobo OR soy sauce. I don't know, I'm cornfuzzed.

                      and no I wouldn't buy a cookbook just because MB did the foreward.

                    3. I had pretty much the same reaction. And they killed Gourmet for this? She may be earnest about food, or not. I don't much care. It seems to me that those who are serious about food might like to see someone on the cover who is famous for their approach to food, not someone who is famous for another reason who likes food. Anyway can't wait to see who next month's cover girl is. I vote for Eva Mendez.

                      6 Replies
                      1. re: bimmertimmer

                        If they must head into the direction of cheesecakey to sell mags, my personal vote is a Cover Man, as in a stripped-down-to-the-waist Cover Chef. Kerry Simon? Step on up. Susur Lee could sell me a copy. And if they arrange the shoot skillfully, I'll be most happy to gander at Michael Chiarello, who seems to be kind of a jerk but who looks good being that way - at least physically.

                        Seriously; my husband brought me home the latest copy today, and I'd heard tell but didn't quite believe it 'til I saw it. Bon Apetit just lost a bit of credibility with me, not because SHE doesn't know how to cook (which indeed, it appears she does) but because their buttkissing was painfully evident throughout.

                        1. re: mamachef

                          I LOVE this sentence " I'll be most happy to gander at Michael Chiarello, who seems to be kind of a jerk but who looks good being that way - at least physically. " +1 mamachef

                          1. re: artychokeasana

                            yep, I agree with mamachef too.

                            about MC, I've watched him for as long as he's been on.

                            always wished we were in Napa in a store he frequented so I could meet him and he'd invite us to one of his impromtu parties.

                            but having watched TCMasters when he was trying to win that or even the lastest FoodNetwork Star thing, his arrogance shines through and it's depleted my gusto for him.
                            I'm sure he'd say I'm mistaking true confidence for arrogance. unfortunately that's not how it's recently come across to me. he's hidden that side of himself from me anyway, for years.
                            a shame, really liked him.

                        2. re: bimmertimmer

                          I subscribed for brief time in the 1980s, and still have a few copies hanging around. They have some glamor shots - in the cigarette ads.

                          1. re: bimmertimmer

                            <Anyway can't wait to see who next month's cover girl is. I vote for Eva Mendez.>

                            More likely to be Eva Longoria. She also "wrote" a cookbook. :(

                            1. re: ChefJune

                              ''More likely to be Eva Longoria. She also "wrote" a cookbook.''

                              EL gad who the flip cares