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East End Pizza now open! (Alameda)

East End Pizza -- featuring artisan pizza from a wood-burning oven -- is now open in Alameda (sort of -- open today, closed Sunday for a couple of days to install computers and train staff, then reopening). Right now hours are anticipated to be 11:30 to 7:30.

The owner -- Paul, who used to work at Farmstead Cheeses and Wines -- is offering a handful of pizza combinations (and a couple of customizing options), plus cheese and pepperoni (Hobbs) by the slice. He's using local organic ingredients (organic if possible, if not organic, then as local as possible, he told me).

I bought a slice of cheese and it was yummy. The crust was thin and fairly soft, and faintly sour. I asked him if it was sourdough, and he said sort of: it's naturally raised (without commercial yeast).

Slices were $2.50 for cheese, $3 for pepperoni, $14 for a full-size cheese and up to $18 for combos.

Since I could use good pizza close to home, please all go out and support him!

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    1. re: Michael Rodriguez

      1650 Park Street
      Unit F
      Alameda Marketplace

      1. re: Michael Rodriguez

        Due to a bad auto-link the map is showing the wrong Farmstead. It's where Feel Good started out (before they moved down the hall to a bigger space).

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        Farmstead Cheeses & Wines
        1650 Park St, Alameda, CA 94501

        Feel Good Bakery
        1650 Park St, Alameda, CA 94501

        1. We tried a half baked pizza during one of the trial runs about two weeks ago. I really liked it. It was a white mushroom pizza. The crust was thin and crisp and the toppings fresh and tasty.

          1. I tried one of their specialty pizzas tonight: the diabilita, which was delicious. Crave-worthy.

            1 Reply
            1. re: Ruth Lafler

              The slice of the day was "Dig for Victory" which features braised kale. I got it with the optional Baron's sausage ($3.25). I don't know what's in their "house cheese blend" (I don't know if it's a secret, or if they'd tell me), but the flavor was very complex. I got hints of bitterness from the kale, fennel from the sausage, something slightly smoky (I'm not sure what) and something tangy (the crust?). I'm no expert on pizza styles but as Robert noted, it reminded me of pizza I had in Rome. She also pointed out to another customer that all their pizzas are actually vegetarian, with the option of adding meat -- the combinations are so interesting I hadn't even noticed!

              Apparently they've gotten off to a better than expected start and have actually had to hire some employees, so yay for job creation!

            2. my 3rd time there discovered they are closed on mondays. on line menu will be up soon if not already.

              3 Replies
                1. re: shanghaikid

                  finally went there and they're open!
                  got a supreme whole(16) and would rate it a superior pizza. if not the best in alameda, it's the best on park ave.

                  crispy, thin crust. tasty, stringy cheese, tasty ingredients. it's not pizzaiola but better than lanesplitter.....

                  1. re: shanghaikid

                    I think the pizza's as good as Pizzaiolo's. Atmosphere leaves something to be desired.

                2. I got the last slice of cheese from the lunch shift today. Very good. Thin, somewhat crisp, closer in style to Roman pizza than New York or Neapolitan.

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                  East End Pizza
                  1650 Park St, Alameda, CA 94501