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More Malarkey [moved from San Diego]

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I'll give him credit for one thing...the dude knows how to generate some press. Full page article on the front page of the U/T


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  1. A rice crispy treat, not sure he can do that well either.

    1. Sorry, I don't understand all the people buying into the hype. He was responsible for some decent food at Oceanaire, but nothing ground-breaking. He did NOT win Top Chef. I keep waiting for his 15 minutes of fame to end. There, I said it. Bring on the flames.

      San DIego, CA, San DIego, CA

      1 Reply
      1. re: foodiechick

        I completely agree with you FC. I can't stand him and wish he would go away already. He's like herpes just when you think it's gone it comes back. Blahhh!!

      2. Diva. Was this guy any good? I've only been to Oceanaire after his reign and wasn't overly impressed. Wondering if it was better with him there. He sure seems to get enough press, even posing in San Diego Magazine ads with wife and son for a Palm Springs Resort. Bathing trunks and that hat, wish he'd lose the latter. Also wish he chose a different area than the Gaslamp for Searsucker, or maybe the goal is to keep it crowded with tourists?

        San DIego, CA, San DIego, CA

        1 Reply
        1. re: Island

          Oceanaire was good when he was there. The chain has some financial problems and has closed units. He bailed at probably the right time. Anytime you have an upscale or semi-upscale restaurant begin to have money issues, the product on the table suffers.

          San DIego, CA, San DIego, CA

        2. His bloviated grandiose of himself is beyond narcissistic..
          Bunch of Malarkey..

          1 Reply
          1. re: Beach Chick

            Ahhh so the name fits.

          2. Last line of the article states "if the food isn't good, he looses all credibility". I think I laughed out loud at that one. :-)

            If he was worried about credibility you would think he would have chosen a different name for the place.

            FC, I doubt you'll get flames. I think your sentiment is echoed by many

            1. Malarkey responds to this comment: "Then there’s Oceanaire’s Brian Malarkey, an upscale chain chef cooking a nice-enough crab cake, who got famous when he lost a TV-chef contest but nonetheless picked up as many endorsement contracts as a Wheaties cover boy." http://www.sandiegoreader.com/news/20...

              Here: http://www.sandiegomagazine.com/media...

              San DIego, CA, San DIego, CA

              1. He may or may not be a good at culinary-related stuff. I wouldn't know, I've never eaten his food.

                But he's a great chef of the new millennium, because he's very media savvy, photographs well, has a great, big ego. While I'm sure nobody from this list is fooled, I'll bet the lines at Cheesecake Factory will be diminished with the opening of Sears,sucker.

                Cheesecake Factory
                2015 Birch Rd Ste 705, Chula Vista, CA 91915

                1. He does say he enjoys going on television. He's certainly *never* been shy about promoting himself. :-)

                  But is anyone else wondering about the name of the new restaurant? "Searsucker"? Really??? OK I get that it's a play on searing food. But Searsucker? Oy.

                  But I'm sure people will flock there.

                  2 Replies
                  1. re: LindaWhit

                    Linda, this is one of the problems when a thread gets moved from it's original board. There was quite a lengthy discussion of the name on the San Diego board when it was announced several months ago.

                    Brian considers himself a regular at the opening of the Del Mar races each summer and he and his partner wanted to evoke that carefree, easy, summer feeling. Let's just say that wasn't the reaction to most of the board. It reminded most people of the Sears department store and PT Barnum's phrase about there being a sucker born every minute. Consensus was the name Searsucker was pretty bad.

                    1. re: DiningDiva

                      Consensus was the name Searsucker was pretty bad.
                      OK, phew. I'm not alone in that. :-)