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Evo Morales launches "Coca Colla" drink

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"Bolivia will be producing the new soda "Coca Colla", a coca-leaves-based drink. The leaves are grown in Cochabamba Tropics, in Bolivia, according to Vice-Minister of Coca and Integrated Development Jerónimo Meneses."

http://www.buenosairesherald.com/Brea...

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  1. oh, i'm looking forward to all the fights that will arise on this one....

    starting with coca-cola's trademark infringement suit.
    then, there's the DEA.....

    4 Replies
    1. re: alkapal

      Coca leaves are legal in most of the Andean countries and are commonly used to make tisanes.

      1. re: alkapal

        "then, there's the DEA....."

        As much as you might think that it's 'USA World Police', other sovereign nations have and enforce their own laws. Seems this fits within Bolivian law.

        1. re: legourmettv

          Yes, but it would be naive in the extreme to think that the US and the DEA have a laissez faire attitude when it comes to coca.

          1. re: Naco

            You're absolutely right.
            They ( and all the other Central and Peripheral Agencies involved ) are very interested in this highly profitable trade.

      2. And "colla" (in Quechua) refers to people of the tropics and semi-tropics in Bolivia (as opposed to the highland "camba").