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New Designer Cookie place on Eglinton east of Avenue Rd. Anyone know anything about this?

It's not open yet but it looks like it might be close and the menu sounds very interesting.


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  1. their twitter page says opening next Sunday. I will be there!

    1 Reply
    1. re: cuterscooter

      I talked to the owner and she is planning on opening Nov. 15th.
      The store will be offering gourmet cupcakes with cutesy names:
      Donna Carrot
      Dolce and Banana
      Lemon for all Mankind.
      Gourmet Cookies with cutesy names too:
      cocoa chanel.

      No question a lot of thought has gone into the design of the space (which is beautiful) and the concept. I wish her all the best.

    2. I just hope it's about the food and not the "Concept."


      7 Replies
      1. re: Davwud

        Seems like this "concept" is already in effect at Sweet Flour in Bloor West Village. http://www.sweetflour.ca/

        I sure hope this does not perpetuate the 'cupcake' trend in Toronto to include 'design your own cookie' shops all around the city.

        1. re: Restaurant Dish

          As long as the basic ingredients are good, I really like being able to design my own cookie--even though I usually don't go too far off the beaten track. I also rather like the Sweet Flour cookies--love being able to mix sour cherries and dark chocolate chunks together! Hopefully this place has a good base product and isn't just about cute names and cookies made from the most improbable collection of ingredients imaginable!

          1. re: Ediblethoughts

            The problem I have with Sweet Flour is the texture of the cookies was a bit off for me, almost like I was eating bread. The idea of these massive cookies baked on-demand in some kind of turbo oven that bakes a cookie in like 2 minutes is probably responsible for the results. The idea of choosing your own combos is appealing, though.

            1. re: Boodah

              I've only been to Sweet Flour once, and my cookie was undercooked (doughy throughout). I did like being able to customize it though. Had I not been busy enjoying conversation with several friends I hadn't seen in a very long time, I probably would have gotten them to bake my cookie a bit longer. I'd ask for it well done next time (I like burnt cookies anyway).

              1. re: CeeQueue

                I didn't realize you could ask for a certain amount of cooking. I'd have been very unhappy with undercooked! Mine was cooked pretty well.

                1. re: Ediblethoughts

                  I don't know that you can, but I certainly should have drawn their attention to that undercooked cookie.

              2. re: Boodah

                It wasn't the best cookie dough I've ever had--I admit. But it wasn't the worst either. Oh that reminds me---the little shortbread or chocolate biscuits you can fill with buttercream or caramel (and some other fillings)--those were decadent.

        2. I saw a sign that said it opens on November 15th. But that's a Sunday.


          1. I tried out the cookies on the weekend and I quite liked them. I did the design your own with chocolate base, cherries and dark chip and another with the plain base with macadamia nuts and dark chips (I'm not very exciting about my cookie preference for the most part). I found the dark base got a bit dry after some time but the cherries were so chewy and flavourful, I didn't mind so much. The other cookie stayed moister longer and it was decently flavourful. Neither was fantastic but they were both good. And huge. The single cookie that was already baked (plain chocolate chip) was much smaller and is still moist today. For some odd reason, the base tastes different than the cookie I had made up.

            Next time I go, I'll be calling ahead and ordering my cookie as the woman who was working there suggested.

            1. I finally had a chance to check this place out. It's a very cute shop!

              As others have said, the idea is that you choose a base, pick some toppings and they bake up your designer cookie/cupcake while you wait. For the cookies, you choose a base (oatmeal, classic or double chocolate) and then any combination of mix-ins (options include mini marshmallows, macadamia nuts, Skor bits, pretzel pieces, dried berries and - blech - potato chips) - and 3 minutes later, you have a freshly baked/designed cookie. For the cupcakes, you choose from a vanilla, chocolate or lemon base, add vanilla buttercream, chocolate buttercream or cream cheese frosting and then the same long list of toppings. They also have some already made items on offer and a whole bunch of suggested combos with cutesy designer names (as domesticgodess points out) - like Jean Paul Brule, Jimmy Choocolate, Mocha Blahnik and Chewy Vuitton. I didn't get a chance to try a cupcake but the Issey Mitoffee cookie was quite tasty.

              It's not a spot where I can bring my kids to design their own cupcakes/cookies by hand - not unless you maybe arrange a party in the store (I actually didn't ask that). But then do advertise a mobile service where they will come to your event, set up a booth and do fun things like take pictures of your guests with a digital camera and then print their pictures on a chocolate lollipop - cute idea.

              2 Replies
              1. re: peppermint pate

                if anyone is interested, today's groupon is $7 for 6 cupcakes - good deal if you're thinking of checking them out!


                1. re: apple_pie

                  Dang - missed that! But I've joined groupon now, what a cool thing (funny how yesterday's offer was a deal on cupcakes and today's is some kind of fitness boot camp...). Thanks.

              2. I purchased the Groupon deal, and while I don't usually like to post a negative review, I found that both the cupcakes and the cookies at The Designer Cookie were disappointing.

                Tried the Carrot Cake with Maple Walnut Cream cheese frosting, it was the best of the bunch, but far from the best I have ever had. Also tried the Vanilla/Vanilla and Chocolate/Chocolate and took a tiny bite and did not finish either of them - the cake was dry or stale, and the frostings very bland.

                I also purchased some of their pre-made cookies - chocolate chip and double chocolate and those were a major disappointment. In fact, my husband called them barely edible and insisted I post this negative review. The biggest issue seems to be a lack of flavour - I realize it is impossible to make cookies as good as home made, but Le Gourmand has some decent cookies, and I have had better cookies from the bake shop at Loblaws.

                If mixing in what you want is really important to you then this place would be great - but for me, a great tasting cookie is far more important.

                Everyone has their own preferences but for cupcakes I will stick to The Wedding Cake Shoppe, and for cookies, home made seems to be the best bet.

                Designer Cookie
                292 Eglinton Ave W, Toronto, ON M4R, CA

                The Wedding Cake Shoppe
                859 College St, Toronto, ON M6H, CA