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Feb 15, 2009 07:57 AM

Smaller & Smaller

Ok, Now I'm pissed. I went to Publix here in south Florida and thought I was really getting a great deal on Sunkist white Albacore Tuna in water. It was a 4 pack all wrapped up in pretty blue plastic. I got home and opened it up to make make special tuna salad. Lo & behold, the freekin cans are as skinny as my ex-husband. How freekin' dare them. My 6 oz. can is now 5 oz. Any other tricks to play on us consumers ? Sorry Charlie, you screwed us all.

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  1. the cans are labeled. it's not a *trick*, and they are not *screwing* you. producers are trying to keep costs low in this economy. simply be a more mindful shopper. caveat emptor, all that.

    1. Something similar happened to me last week. I picked up my usual stuff for mac'n'cheese, went home and started making it. Not until I drained the cooked pasta did I notice there was much less of it than usual. I checked the box - it was exactly the same as it had always been except it now said 12oz instead of 16. I think they even made the pasta a little bigger so it wouldn't settle as much and the box would still look full. The higher cheese/pasta ratio was actually very good and I will adjust my recipe accordingly, but it's the principle of the thing!

      1 Reply
      1. re: mordacity

        Get used to it!!! I used to buy coffee in 1Kg cans (We're French up here in Canada you know) :-)
        Now they are 925 gms. They know we won't notice as we can't count that high with our shoes on and it's too cold to go barefoot.
        Oh...I almost forgot...ask me if the price went down.

      2. Yep, same thing happened to me the other night when I fixed dinner. Grabbed the can and thought Wait a MInute!!! This can is tiny! I could tell the difference right away. After, what? Fifty years of 6 1/2 ounce cans?? Mine was Bumble Bee, I think.

        About two weeks ago, I grabbed a so-called "half gallon" of Edy's ice cream. Oops! Why was that so small? There on the side: 1.5 quarts! At least it was on sale that week, but it's right back up to full price now - but not full size.

        Those are some pretty big drops in volume. 16.6% down on the tuna, 25% on the ice cream.
        Inflation was 1.3% in January. We currently have the lowest inflation rate since 1954 which is when the stock market finally returned to the pre-1929 stock market crash levels, 25 years after the fall.

        10 Replies
        1. re: MakingSense

          Not getting into the specifics of inflation in times of recession, they are not good things.

          All businesses are deciding between size cuts / price same or size same/ price ups. Instead of looking at inflation as an indicator, look at the profits companies are seeing. horrible.

          and in this environment jfood would prefer same prices versus higher. it's a personal choice, not a right / wrong scenario.

          1. re: MakingSense

            Yep on the Bumble Bee and I noticed that the quality of what's in the can has dropped too...I opened a can of the new smaller size solid white this past weekend and almost swore I was opening a can of cat was quite dark and not very solid. I'm going to check out Whole Foods this week; some of their store brand "365" stuff is really good; last time I was there, the tuna was still 6.5 or 6 ounces.

            1. re: Val

              bumble bee has a low sodium that seems to have a higher quality tuna inside.

              1. re: jfood

                Interesting...the only low sodium tuna I can find in the regular grocery store is chunk light...sorry, not having it...but Whole Foods sells a NO-SODIUM solid white tuna! And, it really is great...also, an independent health food store that I also shop at sells Crown Prince no-sodium solid white tuna...they also sell a lovely Crown Prince low-sodium kippered herring. Thank you, jfood!

                1. re: Val


                  Bumble Bee is "chunk white"

                  Jfood has always been curious as to the difference between the chunk light, chunk white and solid white.

                  Any help appreciated.

                  jfood grew up onthe

                  1. re: jfood

                    LOL jfood! Damned if I know the diff between chunk light vs. chunk white...all I know is that I don't like them and I want solid white! I'm sure a more knowledgeable 'hound will enlighten us!!!

                    1. re: Val

                      Even more confusing, Trader Joe's "solid light" tuna. It's delicious, but what heck IS it? adam

                      1. re: adamshoe

                        OH NOOOOOOOOOOOOO!!!!!!!!!!!!!!!!!!!!

                        The corporate bashers are now going to come out of the woodwork and blame some corporate scheme for making up names of tuna to charge more.

                        1. re: adamshoe

                          "Solid" and "chunk" refers to whether the fish is in a solid steak or smaller bits (the catfood consistency some people dislike). White is albacore, white light is usually skipjack or tombo.

                2. re: Val

                  I'm replying to myself here but wanted to give an update on the size of the 365 brand can of is still 6 ounces (costs $1.49); haven't opened it yet to see if quality is the same as I remember but I will be having tuna salad sometime this week for sure.

              2. As a business owner, we are always faced with price increases and our rule of thumb is to keep things constant while raising the price, rather than taking something aware from the consumer. Consumers understand price increase, more than giving them less for that same price because then you are taking something from them that they have become accustomed to. I personally would rather have what I know and want to stay the same, but pay more (if I have to choose between keeping same price but reducing the size, time, etc.)

                It's sneaky to try to fool the customer in thinking you aren't taking more from them by giving less, and paying the same.

                But that is marketing isn't it?

                1. Please refer to recent thread re: Haagen Dazs and shrinkage. This has been chapping my hide for years, not so much because of the size decrease, but because lots of older (and newer) recipes call for a 32 oz. jar of mayo, or a 16 oz. package of egg noodles, etc. You can't even make 2 sammiches from a frakkin' 5 or 4 1/2 oz. can of tuna! I realize that prices go up....Duh!!! Just don't change my 12 oz. bag of chocolate chips to 10 oz. because you are frakking w/ my recipes!!! Charge me more, for chrissakes!, I will deal with it. A gallon of gas was 30 cents when I was a tyke in 1969; prices go up, but QUANTITY should remain constant. Just who ARE these focus group morons that determine what the rest of us wind up with? (I can answer that, but mama always said "if you can't say anything nice....) Rant over, Adam