Is moving Rae a good idea?
Rae is moving to Liberty two next year....on the 37th Floor?? While I think the restaurant is ok, not great, it is always packed at it's current location. The Cira center gives it continual visibility. Am I missing something?
Rae gets a 360 degree view of the city and a built in customer base living on the floors above. It's a sweet deal for them. Plus, who really knows what other incentives there are for them in that space?
The Cira Center is probably great for those who commute in and out of 30th St. Station, but it's terribly inconvenient for most anyone else. I live in West Philly and would most likely go to Liberty 2 before the Cira Center.
Not sure if its a good idea but I can see that something more casual would definitely work better where Rae is now and I think that's what the plan is. Rae has already basically been turned into a casual restaurant just because that's what the people who go there treat it as. While I think Stern's idea was to make it a signature upscale restaurant I think a disproportionate amount of their business comes from people who work in in Cira / are stuck in 30th street looking for a nice place for lunch or an early drink, while it does both of these things really well it should move if it actually wants to focus on being a place to go for a nice dinner (and after 10 arts and table 31 have been so disappointing there could be a real gap to fill there). This makes me wonder what is going to happen with 10 Rittenhouse though, I seem to recall that Stern was rumored to have something in the works for that building too.
Its a good idea for Stern to unbutton the entire operation. Although his food is solid and the place is a nice spot, its a very cold experience.