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The New Deli - Charlottesville

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The New Deli opened earlier this week on route 29 in C'Ville, seeing the Boar's Head sticker in the window I became very excited. After eating there today my enthusiasim is considerbly less.

I had hoped that this would be a deli in the NY/ NJ sense of the word, good bread, simple meats, and great cheese - unfortunetley it was anything but. The menu is convoluted and over complicated, the pre-maid sandwiches seem to be a hybrid between the Bel Aire menu and Whole Foods pre-made sandwiches. The "create your own section" offers Boar's Head speciaity meats like cajun turkey, pastrami and black forrest turkey; but staples like oven old turkey, roast beef and salami were absent.

The menu promises "subs" so I decided to make my own with 12 grain, lettuce tomatto, turkey (whatever kind they used), chedar, and mustard. After waiting about 10 minutes i finally received my sandwich and when I returned to my apartment I was greeted to a pathetic turkey sandwich with what seemed to be American cheese, on 2 slices of whole wheat bread, no mustard, no lettuce and no tomatto. I had prayed that there would finally be an alternative to Bel Aire but at $6 for a pathetic sandwich I won't be going back.

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