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Best Place to Get European Nutella in US

tpigeon Mar 23, 2008 10:09 PM

I would like to order some online.

  1. l
    lisamarie77 Mar 23, 2008 11:51 PM

    It used to be you couldn't find it anywhere - I was raised in Europe and loved the stuff as a kid. Until recently, though, it didn't exist here. But, within the last five or six years, I've seen it almost everywhere. Nicer, bigger Publixs, Whole Foods, and nicer,bigger Krogers all have them in their peanut butter section. I don't know where you live, but any of these stores in major cities can carry them - if they don't already, maybe request it.

    13 Replies
    1. re: lisamarie77
      MikeG Mar 24, 2008 05:04 AM

      US-made Nutella is indeed available all over these days, but finding the imported stuff is still a bit harder. (I think the US is fine, just a bit different and I got used to the other first.)

      I don't know about general mailorder, but in NYC, two places jump to mind: DiPalo's - a long established family deli - and Buon Italia, a fairly recent Italian specialty grocer. You can Google for phone numbers, I don't know if either actually does mailorder. DiPalo's used to be MUCH cheaper for the Nutella but lately import prices seem to have jumped up another quantum so I don't know if that's still true.

      1. re: MikeG
        tpigeon Mar 24, 2008 06:11 AM

        I will look up DiPalos thanks.

        Lisamarie - the nutella you describe is made in NJ and is not nearly as good as the real stuff from europe. I know this because I have had a jar of both in my home and did a taste test. It is not even close.

        1. re: tpigeon
          LNG212 Mar 24, 2008 07:24 AM

          I agree -- there is a difference. I think the US stuff is made with high fructose corn syrup.

          The Italian market inside Chelsea Market carries the imported kind, I believe.

          1. re: LNG212
            MikeG Mar 24, 2008 10:16 AM

            Last time I was there a few months ago, Buon Italia was charging something absurd for the 750g jars, at least $12 IIRC. I think I remember someone saying Dom's on lower Lafayette St might have closed? but if that was wrong, they were a lot cheaper than Buon Italia, but more expensive than DiPalo's. I'm sure a few other places carry it, but even Balducci's had the domestic-only, also IIRC.

            Personally I think the American-made product is fine, it's just a milkier chocolate and I think the nuts are probably not as darkly roasted. I'd certainly buy domestic before I spent $12+ for a jar of the stuff, but maybe I'm just cheap. ;)

            1. re: MikeG
              MikeG Mar 24, 2008 10:32 AM

              FWIW and not at the places I've mentioned, I have seen "imported" Nutella from Turkey and I think Poland - I have no idea how it compares to either US or Italian, though, but do check if you want the Italian, specifically.

            2. re: LNG212
              Miss Needle Mar 24, 2008 10:22 AM

              I think it's more than just HFCS. The American Nutella is made with trans-fats. I believe the European one is not. The European Nutella's texture is different -- a bit runnier than the American. We picked up a jar from the Chelsea Market a few weeks ago. And it's pretty tasty.

              1. re: Miss Needle
                chowser Mar 24, 2008 11:22 AM

                FWIW, the jar of US Nutella I have has sugar not HFCS and "modified palm oil". I can't get a definitive answer on what that means. But, it sounds like it may be trans fats, but not necessarily.

                1. re: chowser
                  Miss Needle Mar 24, 2008 12:07 PM

                  Thanks for correcting me on HFCS. It's so prevalent in the US that I assumed Nutella used it as well.

                2. re: Miss Needle
                  Ruth Lafler Mar 24, 2008 03:48 PM

                  Since I'd seen the difference mentioned here before, when I was in Italy last spring I looked at the ingredients on a jar of Nutella, and it had transfats.

          2. re: lisamarie77
            catsmemory1 Aug 20, 2012 08:01 AM

            It's been in the US since 1983!

            1. re: catsmemory1
              MikeG Aug 21, 2012 03:42 PM

              I don't know how widely available it was, but I first tasted Nutella in the late 70s in New York - I assume it was imported, probably from Italy, but I'm pretty sure it was bought here.

              1. re: MikeG
                catsmemory1 Aug 22, 2012 05:04 AM

                I found a recipe for homade nutella. I think I will try it.

                1. re: catsmemory1
                  MikeG Aug 22, 2012 08:01 AM

                  I've never been able to grind the nuts into a smooth enough paste for my taste, but if you don't mind a little, uh, "texture" in the final productit's hard to go wrong mixing hazelnuts and chocolate any which way. ;)

          3. s
            smartie Mar 24, 2008 05:21 AM

            google British Foods in the USA, there are a bunch of mail order sites that will come up.

            1. Bob Brooks Mar 24, 2008 11:25 AM

              FWIW, I bought some at a super in Los Angeles. It was made in Canada and had sugar instead of HFCS.

              1. j
                Jimbosox04 Mar 24, 2008 12:22 PM

                This gentleman on ebay sells all German product for shipment to the U.S.A., I am not sure of his prices off hand but he does have Nutella in 2 sizes and I ships straight from Germany. Hope this helps you, here is the link to his ebay store. He has a 2502 feedbacks and looks to be a reputable salesperson.


                My wife is german and lives by this stuff.

                1. s
                  shellei Sep 1, 2009 03:43 PM

                  You can order it through Amazon, who directs you to Parthenon foods- a euro food import site.
                  I"d also like to point out that a quick visit to the Nutella website reveals that modified palm oil is,"... a mix of the liquid and solid oil naturally extracted from the fruit of the palm. The mix is adjusted to assure the best consistency for easy spreading. The process also reduces the level of saturated fat. Per serving Nutella® has 0 gram transfat"

                  1 Reply
                  1. re: shellei
                    tpigeon Sep 2, 2009 11:36 AM

                    thanks for that one...

                  2. s
                    sarahbean007 Oct 7, 2009 08:48 AM

                    You know, it's quite easy to make if you have a food processor...

                    I don't make it that often as I am in Canada and it's quite easy to come by here (I don't know how it compares witht he American or European versions, but I LOVE it!) The homemade version isn't as smooth, but man oh man is it good!!!!

                    1 Reply
                    1. re: sarahbean007
                      mcmullek Oct 7, 2009 09:40 AM

                      It's the height of "American," but the Costco in Pentagon City sells them in a 2-pk for around $10 I believe.

                      I lived in France for a year so i associate the taste difference more with the lack of a good baugette than the Nutella itself!

                    2. hala Oct 8, 2009 11:53 PM

                      Another problem with the american version is that, to me, it tastes like peanut butter. I know every country has its own recipe for nutella, but the american one is heavy on peanut ingredients.

                      2 Replies
                      1. re: hala
                        Ruth Lafler Aug 21, 2012 08:37 PM

                        Just to correct this -- there are no peanuts in Nutella, American or otherwise. The nuts are hazelnuts.

                        BTW, the current ingredient list for Nutella on the NutellaUSA website lists no partially hydrogenated oils -- just palm oil.

                        1. re: Ruth Lafler
                          paulj Aug 22, 2012 09:10 AM

                          Current jars are marked as made in Canada.

                          'Ethnic' stores often carry other brands of hazelnut spreads for various European countries. The cheapest ones come from Turkey. Trader Joes currently sells an almond chocolate spread from Belgium.

                      2. j
                        joeda Aug 6, 2010 12:19 PM

                        Heidelberg Haus (formerly "cafe heidelberg") in Indianapolis. 26oz jar of German Nutella $12.

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