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Mar 23, 2008 10:09 PM

Best Place to Get European Nutella in US

I would like to order some online.

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  1. It used to be you couldn't find it anywhere - I was raised in Europe and loved the stuff as a kid. Until recently, though, it didn't exist here. But, within the last five or six years, I've seen it almost everywhere. Nicer, bigger Publixs, Whole Foods, and nicer,bigger Krogers all have them in their peanut butter section. I don't know where you live, but any of these stores in major cities can carry them - if they don't already, maybe request it.

    13 Replies
    1. re: lisamarie77

      US-made Nutella is indeed available all over these days, but finding the imported stuff is still a bit harder. (I think the US is fine, just a bit different and I got used to the other first.)

      I don't know about general mailorder, but in NYC, two places jump to mind: DiPalo's - a long established family deli - and Buon Italia, a fairly recent Italian specialty grocer. You can Google for phone numbers, I don't know if either actually does mailorder. DiPalo's used to be MUCH cheaper for the Nutella but lately import prices seem to have jumped up another quantum so I don't know if that's still true.

      1. re: MikeG

        I will look up DiPalos thanks.

        Lisamarie - the nutella you describe is made in NJ and is not nearly as good as the real stuff from europe. I know this because I have had a jar of both in my home and did a taste test. It is not even close.

        1. re: tpigeon

          I agree -- there is a difference. I think the US stuff is made with high fructose corn syrup.

          The Italian market inside Chelsea Market carries the imported kind, I believe.

          1. re: LNG212

            Last time I was there a few months ago, Buon Italia was charging something absurd for the 750g jars, at least $12 IIRC. I think I remember someone saying Dom's on lower Lafayette St might have closed? but if that was wrong, they were a lot cheaper than Buon Italia, but more expensive than DiPalo's. I'm sure a few other places carry it, but even Balducci's had the domestic-only, also IIRC.

            Personally I think the American-made product is fine, it's just a milkier chocolate and I think the nuts are probably not as darkly roasted. I'd certainly buy domestic before I spent $12+ for a jar of the stuff, but maybe I'm just cheap. ;)

            1. re: MikeG

              FWIW and not at the places I've mentioned, I have seen "imported" Nutella from Turkey and I think Poland - I have no idea how it compares to either US or Italian, though, but do check if you want the Italian, specifically.

            2. re: LNG212

              I think it's more than just HFCS. The American Nutella is made with trans-fats. I believe the European one is not. The European Nutella's texture is different -- a bit runnier than the American. We picked up a jar from the Chelsea Market a few weeks ago. And it's pretty tasty.

              1. re: Miss Needle

                FWIW, the jar of US Nutella I have has sugar not HFCS and "modified palm oil". I can't get a definitive answer on what that means. But, it sounds like it may be trans fats, but not necessarily.

                1. re: chowser

                  Thanks for correcting me on HFCS. It's so prevalent in the US that I assumed Nutella used it as well.

                2. re: Miss Needle

                  Since I'd seen the difference mentioned here before, when I was in Italy last spring I looked at the ingredients on a jar of Nutella, and it had transfats.

            1. re: catsmemory1

              I don't know how widely available it was, but I first tasted Nutella in the late 70s in New York - I assume it was imported, probably from Italy, but I'm pretty sure it was bought here.

              1. re: MikeG

                I found a recipe for homade nutella. I think I will try it.

                1. re: catsmemory1

                  I've never been able to grind the nuts into a smooth enough paste for my taste, but if you don't mind a little, uh, "texture" in the final productit's hard to go wrong mixing hazelnuts and chocolate any which way. ;)

          2. google British Foods in the USA, there are a bunch of mail order sites that will come up.

            1. FWIW, I bought some at a super in Los Angeles. It was made in Canada and had sugar instead of HFCS.

              1. This gentleman on ebay sells all German product for shipment to the U.S.A., I am not sure of his prices off hand but he does have Nutella in 2 sizes and I ships straight from Germany. Hope this helps you, here is the link to his ebay store. He has a 2502 feedbacks and looks to be a reputable salesperson.


                My wife is german and lives by this stuff.

                1. You can order it through Amazon, who directs you to Parthenon foods- a euro food import site.
                  I"d also like to point out that a quick visit to the Nutella website reveals that modified palm oil is,"... a mix of the liquid and solid oil naturally extracted from the fruit of the palm. The mix is adjusted to assure the best consistency for easy spreading. The process also reduces the level of saturated fat. Per serving Nutella® has 0 gram transfat"

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