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I honestly don’t know

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  1. I'm by no means a pronunciation expert - in fact I pronounce just about everything with a slight boston accent - but I, and just about everybody I know, pronounce it Nu-tella. Tasty stuff however you choose to say it.

      1. re: amanda3571

        I'm in this camp.

        nuh-tel-ah. Yum.

      2. Nu-tella. Ain't nothing like it on a fresh breakfast roll w/some good butter.

        1. I pronounce it - Noo-TELL-ah.

          First time I bought it, and hardly even realised what it was, some Italian guys stopped by and saw it and exclaimed, "Ahhh, NuTELLa!!!" I'll never forget it. And that was 20-odd years ago.

          3 Replies
          1. re: cackalackie

            emphasis on NU....is the right way to go..Nu-tella

            1. re: cdog

              Actually, the emphasis is on Nu-TELL-a, though the first sound is probably more akin to noo or new... meaning it's a longer sound.

              1. re: linguafood

                This is how I pronounced it as I grew up (lucky me--visits to the German relatives occasionally, so I was introduced to this much earlier than my American friends!)

                Tastes great any way you pronounce it!

          2. It is European in origin, no? That would mean NOO-tel-la.

            Whatever you call it, if I could choose how I die, it would be with a spoon and as many jars of Nutella as it would take to kill me.

            4 Replies
            1. re: Avalondaughter

              It's Italian, and in Italian, the accent is usually on the second to last syllable, so it is, indeed, Nuh-TELL-ah.

              1. re: Ruth Lafler

                The product is Italian, but the name is based on the English word "nut", which is difficult for many non-English speakers to pronounce. According to Wikipedia, Americans (and Italians) say "noo-TELLa", while British people say "nuh-TELLa".

                1. re: DeppityDawg

                  my parents are straight off the boat and we grew up on this stuff and i still say the emphasis in on Nu...NU-tella

            2. I was happy to find that Nutella is a brand name (sort of like 'Skippy' meaning peanut butter), and that here are better chocolate hazelnut pastes available. I happened upon an Italian Deli/Grocer which carried Baratti & Milano brand Crema Nicciole. Velvety and rich chocolate&hazelnut spread that leaves Nutella brand in the dust.

              If you like Nutlella, try to find some other brands to try. They might cost more, but are worth it. http://www.amazon.com/Italian-Chocola...

              There is also a recipe for a rustic homemade version: http://foodandthoughts.blogspot.com/2...

              10 Replies
              1. re: toodie jane

                BETTER chocolate hazelnut spreads than Nutella? Why, that's blasphemy '-)

                1. re: linguafood

                  now that I've tried an alternative, yes! I always liked Nutella brand, but the flavor and sweetness index has changed so much. More sugar, less chocolate and hazelnuts.

                  1. re: toodie jane

                    You know, toodie -- I honestly haven't had Nutella since my childhood. I am much more of a savory breakfast kinda gal, and I don't see any other daily meal that could include Nutella.... well, no, I guess it works nicely in a crêpe with bananas and nuts... but I don't make desserts at home often either, so.... you're probably right.

                    However, I remember my mom trying to save money and buying "lesser" generic brands, such as Nutoka or Nusspli. Actually, Nusspli ain't all that bad -- much nuttier. But inferior, of course, in the eyes of a child compared to the real deal :-D

                    1. re: toodie jane

                      I thought it was just me! I loved Nutella when I discovered it in Italy in 1976. Bought the imported version in NYC in 1980 - it was fine, but maybe not quite as good as the original. Bought it for nostalgic reasons in 2007 and it tastes so different! Much less nutty and chocolatey - it tastes too much of sugar now. (the imported version, I mean). I thought it was just one of those foods that we enjoy as kids and less so as adults...

                  2. re: toodie jane

                    Trader Joe's used to have a fabulous chocolate-hazelnut spread, but the discontinued it--bummer! I also think that the European Nutella has a different (better) formula than the American version (though I will still happily dip a spoon into the American jar!) Linguafood, who I believe is based both in Germany and the US, could, perhaps, elucidate.

                    1. re: nofunlatte

                      Even zough I have looked up ze word elucidate...;-P I'm afraid I won't be much help. Haven't had Nutella in 4ver, be it German or stateside.

                      However -- having had many a German beer that was licensed for production or imported for sale in the US, there is absolutely a difference in taste.

                      1. re: linguafood

                        It's a pretentious word meaning "clarify" and I'm sure I used it wrong! Hmmm, maybe a scientific Nutella experiment is in order--I'll eat a jar here, go overseas and eat a jar there! That's an experiment I could love.

                        Didn't know that about the beers. I don't drink much beer, but when I'm over there I drink what the relatives are serving, usually Furstenberg.

                        1. re: nofunlatte

                          Whenever I go to Germany, or someone comes back or visits from there (family), I always ask them to bring me some Nutella. It does seem to taste different than the stuff they sell out here. I kind of relate it to Nestle. Their chocolates overseas seems to taste so much better. In fact, today I noticed that Bristol Farms had several baskets of imported Nestle chocolates (Rolo, Twix, Aero, etc). I was so tempted, but alas, I stayed a good girl. :(

                      2. re: nofunlatte

                        TJ's chocolate-hazelnut spread seemed to be geared toward dark chocolate lovers, like me, and I loved it. I've located both an 'easy' and a 'more complicated' version of home-made nutella, and they're on my 'one of these days' list of things to try.

                    2. Nu-tella for me. Anyone tried it with peanut butter? Yum!

                      1 Reply
                      1. re: FoodieKat

                        Are you kidding? Peanut Butter and Nutella were created to compliment each other. Or at least that's what it seems like.

                        I spent a summer studying experimental theater in Amsterdam (whoa). I was poor poor poor and lived the entire time off of two things:

                        Split Pea Soup with Rotwurst
                        Peanut Butter and Nutella Sandwiches. (Broodje Pindakaas und Hazulnootpasta!)

                        I wanted for nothing.