Simply Bread... is simply amazing; but where to find pastries?
After visiting their outlet on 42nd St about 5 times in the last month, I have to say that this may be one of the best boulangeries I have ever been to within the US.
The service also is terrific. The ladies who work the counter are super nice. They'll point you to the specials (no haughtiness here), work with your needs, and give you samples of yummy stuff.
Prices are great; much lower than the retail outlets where you will also see their goods (AJ's, restaurants), especially when you buy what's on sale for the day
I've tried nearly all of their breads, and each one is excellent. My preference is for the plain breads because they tend to showcase what bread is all about, whereas one can always find the seeded, seasoned, variety anywhere in breads where texture and flavor don't necessarily matter as much. That said, the walnut raising whole wheat may be one of my favorite snacks.
Even the funky monkey (sticky cinnamon pull-apart) is great. It's a sweet treat alternative to home-baked sticky buns and is heads and tails beyond any cinnabun or its ilk. But it leaves me wanting to know where to find a bakery that does pastries just as well?
Simply Bread is one of the best discoveries so far in Phoenix; and there are rumors they will be opening a patisserie... but not yet.
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Get to Phoenix on Occasions and am not familar with Simply Bread. If any of you are familar with Beyond Bread in Tucson How would Simply Bread Rate. If you think it is worth it I would try it the next time I'm up there.
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re: zephyr53
I might be in the minority here, but I have a strong preference for MJ Coe's baguettes over those from Simply Bread. The flavor and texture are just more to my liking. If I were going to be in town for a short time and had baguette on the brain, I would seek out MJ bread first and treat Simply Bread as a fallback option.
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Tammie Coe Cakes MJ Bread
610 E Roosevelt St, Phoenix, AZ 85004Tammie Coe Cakes MJ Bread
4410 N 40th St, Phoenix, AZ-
re: hohokam
To be honest, I've never done a side-by-side baguette comparison. When I'm at Simply Bread, I'm usually too busy buying challah twists, pizza crusts, focaccia, and various sandwich breads. I like both Simply Bread and MJ a great deal, but in my experience the Bread Bar at Simply Bread offers a lot more variety in terms of bread types than the Tammie Coe / MJ shop on Roosevelt. I don't know about the MJ bread sold at 40th and Campbell since I've all but stopped going to LGO.
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There's an outlet? really?? we love their bread and pick it up at Whole Foods and AJ's but have never been in the store on 24th st as it's enver been open when we're in that part of town. is there another location somewhere?
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Glad to hear you found a place in Phoenix you like. I agree that Simply Bread is incredible. You might want to try their pizza crusts, which are available only on Fridays.
As for pastry, you might want to try Sweet Pea for incredible tarts and cookies.
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sweet pea bakery
209 W Jackson Street, Phoenix, AZ 85003›7 Replies-
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re: travelchow
They are parbaked crusts, not balls of dough -- same concept as Boboli in the supermarket, but a thousand times better. They're sold in sets of five. You can take them home, keep them in the freezer, and use as needed. Each one makes a nice pizza for two. They sometimes run out, so call ahead on a Friday if interested in buying some.
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Simply Bread
2117 N 24th St, Phoenix, AZ 85008-
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re: sunshineinaz
According to their website, it's 9-4 M-Th and 9-5 F, although I do know that sometimes they close a little early if they've had a busy day and don't have much product left.
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re: sunshineinaz
No evening or weekend hours, and the store is closed on most Jewish holidays.
Most of Simply Bread's business is with resorts, restaurants, etc. The little retail shop called the Bread Bar is wonderful, but it's secondary to the business, so the hours are not terribly customer-centric. Nevertheless, if you get over there around lunchtime on a weekday, you can stock up on great bread and have lunch nearby at Eliana's or El Napolito.
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