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Nov 11, 2007 02:55 PM

Potbellies name change?

I was whizzing by Potbellies on my way home from Logan the other day and thought I saw a name change there, to St. Alphonse or somesuch? Is this just a rebranding, a change of hands, or did I just imagine it?

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  1. If there was a change, it must have happened in the past week or two, as it was still Potbellies Kitchen in late October. I haven't heard anything about a change, and there's nothing on the Internet about any change.

    If no one else has heard anything, I might give them a call over the next couple of days to see what's going on.

    1. It wouldn't surprise me, I drove by the other day and didn't see any name on the restaurant...I was wondering if they had maybe you drove by a few days later when they had put up a new sign?

      1. FYI, Potbellies is still open as of today (Nov. 13)....

        12 Replies
        1. re: hiddenboston

          Er, actually, I was wrong about this. Potbellies Kitchen has indeed changed its name to St. Alphonzo's Kitchen. I talked to them tonight about this; apparently, it is only a name change, with the food, decor, and staff remaining more or less the same. Here's a photo of the place (BTW, thanks for mentioning this, MC):

          1. re: hiddenboston

            I'm glad to hear it: I like that little place. I think the name's an improvement, too.

            1. re: MC Slim JB

              Yeah, I agree. And they are actually using an apostrophe this time around!

              1. re: hiddenboston

                But it seems pointless to change thename at this stage if everything else is the same, no? I think Potbellies kind of fits. Who/what is St. Alphonzo?

                  1. re: Joanie

                    Frank Zappa once had a song called "St. Alphonzo's Pancake Breakfast," which was off the album "Apostrophe." Hmmmmm......I sense that the owners of this place might be pulling a fast one on us here (as MC once said, it seemed odd that "Potbellies" had no apostrophe).

                    I bet you a million bucks that it is a play on that song. The owners are sufficiently quirky enough to pull something like that.

                    As to why they might have changed the name (other than maybe being big Zappa fans)....this was on Yelp:
                    "Potbellies Kitchen is now St. Alphonzo's Kitchen. Same great owners, same great food, same great service. They were getting threats of a lawsuit by some Mid-Western Sandwich outfit, so they decided to not fight it and just changed the name."

                      1. re: Bob Dobalina

                        A neighbor of mine who also likes the place (I think I steered her there her first time) visited tonight and confirmed: that dopey chain restaurant, Potbelly Sandwich Works (whose closest store is in Philly) made them change it. She says not a thing about the place has changed otherwise. Good news!

                      2. re: hiddenboston

                        Looks like you're right and it is a play on the Frank Zappa song.


                        1. re: lissy

                          Really? Wow! I can't believe I stumbled into the correct info there. Well, as they say, even a broken clock is right twice a day...

                      3. re: Joanie

                        This guy, maybe?

                        I guess if you're going to change your name, the earlier, the better. I don't love the name St. Alphonzo's Kitchen, but I didn't like Potbellies at all. It reminds me of naming your brand of cigarettes "Emphysema".

                        1. re: MC Slim JB

                          Zaftig's gets away with it, but I think that's cause it's a little more of a nicer term. And cause it's Yiddish.