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Land Shark Lager?!?

I just got back from the store and noticed a sixer of beer called Land Shark Lager mixed in with the macro-brews. Upon closer inspection, I discovered this beer is made by the Margaritaville Brewing (?) company or some crap like that.

Has anyone tried this beer? Please tell me it is as horrible as I want to think it is.

Off the subject, but I hate Jimmy Buffet/Parrot-heads and everything associated with that lame, fat, balding 40 y/o Tommy Bahama shirt wearing culture. I just have a bad feeling that I am going to start seeing Land Shark Lager stickers on the back of Escalades next to "Got Margaritas?" stickers.

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  1. Looks like another A-B industrial lager. If you go to the official website for this beer, the announcers voice sounds just like the announcer for Bud commercials. And there is an A-B plant in Jacksonville.

    1. It is made by A-B. They want you to think it's some local Margaritaville-made stuff so they use a fake name. I have not tried but you know what to expect...clean, watery, Corona-like, instant skunk as soon as the case is opened and light hits the clear bottle.

      1. I paid $6/beer for a round of these at Margaritaville in Vegas. Uhm... yeah... I wasn't super impressed. It was better than, say, a Miller Lite, but definitely not worth $6/bottle.

        My full writeup, here: http://fuzzmartin.com/2007/08/31/beer...

        12 Replies
        1. re: fuzzmartin

          I don't know if you realized it while you were there fuzz, but everything in Vegas is more expensive. So your judgement shouldn't be based on price. There are very few places where you can get a beer for less than 8 bucks.

          I actually enjoyed the beer. All 5 of my friends and I agreed that it was a little like Corona but maybe a bit smoother. At the very least it was definitely sweeter.

          The only people that I've seen that REALLY dislike Land Shark are the so-called "Beer snobs". The average person should like it.

          1. re: kevinbryon

            Put me down as a beer snob. Corona is piss water. The lime is an attempt to cover it up. It's trendy, and wow, so are we! Fruit in beer is just weird.
            There is so much good beer. If only people would find it.

            1. re: Bobfrmia

              I agree that Corona sucks, but a good witbier is often improved by a slice of lemon or orange.

              1. re: Buckethead

                Agreed on both counts. IMHO sticking a wedge of fruit in your Corona bottle is nothing more than an attempt to cover up skunky taste and be 'cool'. Drinking piss water ain't cool...

                On the other hand, cool witbier with a bit of lemon can be very refreshing. And a chunk of lime or lemon definitely improves a lightweight mass-market brew like my husband's cans of Labatt Blue. Not bad on a hot summer day when you really don't feel like appreciating one of the heavy hitters!

                ...or, If you can't drink the beer you love, love the beer you're drinking. Within reason, of course!

                1. re: Kinnexa

                  I would never buy Labatt Blue let alone put lemon in it. That belongs in Hoegaarden.


                  1. re: Kinnexa

                    Funny story....do you know where the lime trend started? Mexicans use to rub the rim of mexican to kill dysentery bacteria. LOL Its true.

                    1. re: Kinnexa

                      I think putting fruit in a witbier is just as goofy as putting lime in a Corona .... To each their own I guess!

                  2. re: Bobfrmia

                    I don't know that you can call a beer trendy when it's been popular for a decade or two.

                    1. re: Bobfrmia

                      Fruit in beer is weird?

                      Some of the best European beers are complimented with a slice of orange or lemon. It's nothing new, nothing trendy.

                      Landshark is nice and light. I enjoy it when I am not in the mood for my dark German beers.

                    2. re: kevinbryon

                      You never see a comment like this written to defend something like White Zinfandel, which might be considered to be the wine equivalent of Corona.

                      Why is that?

                      1. re: brentk

                        Because people are insecure about their wine knowledge and ashamed to say that they really prefer sweet insipid wine like white zin.

                        Macrolager lovers are the opposite, they love their Corona/Bud/Miller lite because they are god-fearing football-watching amurricans, dammit! Not snobby high-falutin snobby beer snobs! What's wrong with the swill huge corporations pump out at rock bottom prices, not good enough for you? Bet you don't even eat at McDonald's!!

                      2. re: kevinbryon

                        So you must be the guy that wrote the new Budweiser commercials. I'm parphrasing here, "It's not heavy like an import, not watery like a light beer". I was laughing out loud.
                        There is a reason that they call Corona Mexican Miller.(beside the clear bottle) I probably wouldn't totally dislike it, but I'd be hard pressed to pay for it.(either one)

                    3. Had Land Shark in Maryland this past August. It reminded me of Corona. If you like that, you'll like this. I won't be buying any soon.

                      1. I went through the Jacksonville A-B tour. Land shark is a joint venture between Jimmy Buffet and A-B. The best imitation Corona you can find. Cheaper if you can find in store , packaged like Corona with a price tag around $25 a case. It's a good change of pace beer with a 4.7% alc. I would love to see it for sale in Ohio.

                        2 Replies
                        1. re: DEEM23

                          I believe it's scheduled for national rollout in first quarter '08.

                          1. re: DEEM23

                            "The best imitation Corona you can find"
                            I thought that was Miller High Life (or is it the other way around)

                          2. Well, after reading the comments I'm glad I didn't get any the other day. It was sorta on the line between the macros and the good beers in the cooler....

                            1. Evan, dude, get a life. Buffett rocks and the beer isn't bad either. Nothing wrong with being a beer snob. I like a beer you can chew on from time to time. However, that doesn't make all others bad. Evan, you may need to go to the next Buffett concert and chill a little.

                              1. A-B calls it the "Corona Killer" and when they roll it out in your state it will kill the sales of Corona for a few months like it did in CT. But it's just taste like a Corona with a bit more fizz. Miller did the same thing with it's "Chill" last summer. Now A-B will strike back with it's Bud lite with lime this summer. The all suck, but to be honest with you...after I mow the lawn...it doesn't matter.

                                1. Buffet didn't create this beer. He just partnered with A-B to put it in his restaurants. Not a bad beer and I AM a beer snob. I think it's better than Corona. Corona is kinda bitter to me. It's worth having a six pk when you want to try something new. But give me a wheat beer.

                                  1. Land Shark is a Corona Wanna Be, Add a Lime? Um... Corona originaly added a lime to their brew because of the lack of quality controll and taste of the product. This is a deal for A-B to lock in Jimmy Buffet and that marketing end. It is a mass produced product that is just another shelf space gimick.

                                    4 Replies
                                    1. re: Roscoes

                                      "Corona originaly added a lime to their brew because of the lack of quality controll and taste of the product."

                                      Proof, please.

                                      1. re: Jim Dorsch

                                        Jim Dorsch: Try one!

                                        Corona is still around because of the hype, Land Shark is not good beer & Miller Chill is horrible! I just had a chill this past Saturday - YUCK! Please let the Mexican thing go away - not good beers!

                                        1. re: jethro

                                          "Proof, please." "Try one!"

                                          Well, with evidence like that, I'm convinced.

                                          The first time I saw lime added to Mexican beer, it was in the mid-70's in Calif. (before Corona was legally imported into the US) and was usually being squeezed onto the top of a can of Tres Equis (no longer brewed I take it)- sometimes the pulp of the lime was added to the beer by using the pop-top opening as a blade to cut it off the rind.

                                          Across the border in one of those funky hippie/tourist bars in Ensenada was my first experience with Corona- no limes in evidence at the time that I can recall.

                                          After 20+ years of being imported into the US, in the Top 10 of all brands sold in the US and far and away the number one imported beer- backed by a very traditional Madison Ave. style advertising campaign (TV, print, billboard, POP, etc), can it really still be considered "hype"? Just another mass market (and mass marketed) light lager seems to me.

                                        2. re: Jim Dorsch

                                          They rub the lime to keep the flies off and out of the beer

                                      2. They had some guys from A-B promoting the Land Shark beer at my bar last week. They gave a free one to everyone, but the bartenders were opening the beer, pouring a shot of some kind of tequila up to the very top and handing them out. You were then supposed to stick your thumb at the end and "gently" invert to mix. Since it was free, I of course had one. I can imagine what the beer tasted like alone, but with the tequila it was bordering on quaffable. They charged 6 bucks thereafter and I only had the one. Don't think I'll be buying them at the store.

                                        1. I was at a Memorial Day Concert and saw that someone had brought a 12 pack of Land Shark... never heard of the stuff.. and didn't get to have any until today when I decided to give it a try.

                                          If I knew it was an A-B lager I wouldn't have even bought it... I kind of consider myself a beer snob but if given the choice of this and a rolling rock.. I'd take the rolling rock and use this to wash my feet... yes, it's that bad... I like my beers without a bad after-taste..

                                          It's obviously a really bad imitation of Corona... and makes you want to go out and buy some Coronas... and if you think Corona is piss-water you're taste buds but be shot... I always bring in the summer with some Coronas.. and it's not trendy.. I don't buy it because I saw a commercial.. I buy it because it's a great beer...

                                          And if anyone thinks land-shark will take away sales of Corona ... it's just not possible once word gets out how horrible this beer is! They even have the nerve to charge as much as Corona! ($7.99 a six-pack)..

                                          2 Replies
                                          1. re: Brother Norton

                                            I've tried both and didn't find them appreciably different.

                                            1. re: Brother Norton

                                              Rolling Rock is now produced by AB...And when Land Shark was introduced in Ct almost a year ago it did take away from Corona sales. Now they run about even in sales.

                                            2. Tried it. With an open mind. Awful. A-B trying to be craft. No soul, no flavor, no truth. Deception from big beer. If you like it, drink it. Otherwise, avoid or, if too late, dump.

                                              1 Reply
                                              1. re: EddieGlick

                                                Why do you say 'trying to be craft?'. This beer obviously is meant to compete with Corona, hardly craft.

                                              2. If A-B teams up with Modelo to fight off InBev, will Landshark and BL Lime yield to Corona? I got the weirdest look from the woman in front of me in line at a local Cuban place, when I told her, as she was "debating" whether to choice BL Lime or just BL, if she had to drink that stuff, just get the BL and put a slice of lime in it, but I thought she'd be better off drinking the ice tea.

                                                1 Reply
                                                1. re: crewsweeper

                                                  A-B tries to saturate the market with as many "gimmicks" as they can in order to gain the most amount of cooler and floor space in the retail market. They come out with different pack sizes every year and then the gimmicky crap, ex: Bud w/clamato, Bud lt w/lime, etc. Does anyone remember Tequiza, Red Wolf?

                                                2. Wow, insightful comments from crewsweeper and vino 5150. Hadn't thought about A-B's cooler-space market-domination strategies in assessing the crappiness of this beer.
                                                  I had one in St. Louis a couple weeks ago, had never been to St. Louis before and wanted to explore the local beer traditions. I went to rough bar in South St. Louis (I know it's not as rough as East St. Louis) during a Cardinals game, everybody was drinking super-super-cold Busch bottles. I had to drive, so couldn't try it, but went to a local Elks club later on and asked my dad to get me a Busch. The barkeep saw that he was from out of town, and said "hey, you've gotta try this exciting new stuff" and foisted off the Land Shark on him.
                                                  It was much colder, as I guess all St. Louis beer is, than I'm accustomed to in New York, but had no flavor whatsoever except a light, non-beery sweetness. Maybe if I was back in 8th grade when we were drinking light beers because we couldn't stomach the overwhelming flavor assault of, say, Budweiser.

                                                  1 Reply
                                                  1. re: Greg Strong

                                                    I once had a co-worker who liked to try the local microbrews when he visited a new town. I guess he forgot he was in St. Louis and asked the bartender, "Do you have any good local brews?"
                                                    "Sure, Bud, Bud Light, Michelob, Mich. Light..."

                                                  2. I've been drinking landshark for about a year or so and love it! I is like Corona but lighter. I've drank beer from all around the world and do apreciate good beers but don't drink them every day like i would Landshark. drinking your typical coors light or bud light everyday gets old!! And for the fruit in a beer they do this all over the world. The lime in a corona started in mexico to keep the fyies ou years ago!!!

                                                    1. I'm drinking one now. I just picked up a 12-pk from Western Bev (Costco partner) for $11.99. I thought this was a micro-brew beer. After the first taste - bland - I thought I'd find out who the jokers were that produced this. Lo and behold... I guess that explains everything. I'm not a Corona fan, but Corona is better than this. Land Shark has a Corona-ish taste, but with absolutely no layers. It's as if the brain trusts at A-H got together and said, "we already have the McDonald's of beers... now let's go out and produce the Taco Bell of beers."

                                                      3 Replies
                                                      1. re: shmusername

                                                        I'm fairly confident that most people couldn't distinguish between LSL and Corona in a blind test. And the layers you mention ... I don't think there's room for many layers in a beer of that ilk.

                                                        1. re: Jim Dorsch

                                                          Don't know much about beer, it really isn't my thing, Coronas suck, Coors ain't bad, the few micro brews I tried, we definitely not worth the money, but I like this beer. not skunky, not bitter, not watery, smooth taste.. good enough to actually have one every now and then.
                                                          Still..it will never beat Hornitos.

                                                          1. re: CrazyDave

                                                            "Don't know much about beer, it really isn't my thing"...
                                                            Nuff said.

                                                      2. Dude, gotta tell ya, it's a damn good beer. Corona is disgusting. When I snapped open this coldie, I expected to taste a Heiny or something similar, but this thing was smoothhhhhh. Don't care who makes it, it's good.

                                                        1 Reply
                                                        1. Some of my friends like it, but I think it is crap.

                                                          1 Reply
                                                          1. re: MattInNJ

                                                            I'll drink it. I don't think it tastes anything like a Corona, which is something I won't drink for love or money.