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FOOD on West Pico?

Does anyone know what it is? Drove by it today and was wondering...

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  1. It just opened this past weekend. Open for breakfast until 8pm. Pastries, salads, sandwiches, etc... They also have food to go. It's good!

    1. Folks, PULEESE help us out. What is the address/cross street/city??
      Did some clueless person(s) actually name their business 'FOOD'?

      4 Replies
      1. re: DiveFan

        i pass this place by everyday while going back and forth from work. located on Pico Blvd - i don't know tha exact address but it's between Manning and Beverly Glen. possibly Prosser/Patricia Ave. and its right next to a old pharmacy. going east on Pico, it will be on your left side. its painted red on the outside and it says "FOOD" - arial font. hope this helps.

        i think the name is an attempt to be quirky, stand out, and create a much needed buzz. think about all the competition in LA. think about all the names that have already been used..they need to stick out somehow. and they did since that's the topic of discussion.

        1. re: flavasista

          Ditto the name rationale. It's an obvious gimick but one that should work, assuming the food on the plate is as good as the FOOD over the door.

          Anyway, it beats the hell out of "BLD." Or "Food Court LA."

          1. re: wutzizname

            i agree 'food court' was an unfortunate choice...particularly since it's NOT a food court.

            but what's wrong with bld? it's easy to remember, and it actually means something.

        2. re: DiveFan

          here is the website complete with a menu and address
          www.food-la.com

        3. It just popped up in Google.
          The address is 10571 W Pico Blvd, Los Angeles, CA 90064.
          I can't link a Place for it, feature still broken? I don't want to make Another Duplicate.

          3 Replies
          1. re: DiveFan

            Stopped by this week. Depressing little attempt by amateurs. This doesn't hold a candle to Joan's or Clementines. I don't expect it to last long based on what I saw and tasted. DULL AND DREARY! I'm sorry about that as I was excited to think that we might have a great new place to go in our neighborhood. Too bad. I checked out the website and it's run by old catering chef's from defunct and second rate institutional catering companies. I guess that explains the old school, slightly stale feeling of the place and the last decade menu . Oh well, back to Clementines for now. Hopefully something young and current will arrive soon!

            1. re: araminta

              You may not like the place, but "it's run by old catering chefs from defunct and second rate institutional catering companies", is not true. One of the chefs is from James Beach.

              1. re: budlit

                Walked in to check it out as i was in the area, I didn't eat there truth be told. It reminded me of a hip M Cafe Chaya the food looked boring to me........ plus i'd just eaten so i didn't try anything. I think i may go try it out though anyway.

          2. The original comment has been removed
            1. PoPJr. and I just dropped in for an afternoon bite (after his karate lesson at the dojo next door). This place is like a cross between Clementine and an organic Kwik-E-Mart. Salad combos, a few pastries and sweets (including three from Buttercake Bakery at the other end of the block), sandwiches and a small number of entrees, along with a few shelves with random household staples like 7th Generation laundry soap, Smart-Alec candies, farmers' market vegetables and greens, drinks, etc. We got a late-lunch salad combo with fettucine and mushrooms (not bad), golden beet salad (ok), and what was supposed to be orzo and grilled vegetables but was mostly good lettuces. Also a piece of citrus cornbread (very dense and sweet) and a very tasty and moist peach muffin.

              I'm not sure about the business model here, but it should be a nice addition to our friendly neighborhood (and perhaps a quicker alternative to John O'Groats and the Rancho Park Golf Course Restaurant).