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Magnolia Bakery

geg5150 Jun 18, 2007 09:50 PM

Oh, and I forgot to mention that we also stopped into Magnolia Bakery on Sunday on our way back to the hotel to head to the airport. I'd walked past Magnolia about four times over the weekend, always with a line, and I wasn't going to leave the city without a damn cupcake! I had no idea what to expect. The line was well managed, but the patrons were a little overzealous, I think I saw the beginnings of a cat fight. And when some took the last vanilla with vanilla icing, a riot almost started. I was afraid that these babies were going to be $7 each, so I was very happy with the reasonable price of $2 each.

I got two. One vanilla with chocolate icing and one chocolate with blue vanilla icing. I carried those darn cupcakes on the train, the cab, through security, and finally while ensconced in JFK airport, I opened the box. O was expecting angels to sing. They didn't. One for me and one for my BF. He wanted the white one, I took the chocolate with vanilla icing.

WHOA! Sweet! Sweet! Sweet! Can you get a brain freeze from something being so sweet. The cake was ok, not as moist as I like the cake to be. I did like the consistency of the icing alot, but it was just so sweet. I've had better cupcakes.

Now I can say I've been there, done that.

  1. r
    rorosity Jun 18, 2007 10:49 PM

    I really like Magnolia cupcakes but only the vanilla cake with vanilla icing. I do not like their chocolate cake or icing, at all. They are really sweet, but I love the consistency of the icing and the yummy vanilla flavor. My husband visits the city a few times a year on business and he alway brings us back a dozen or so cupcakes. We fight over them when he gets home.

    I may try out a Buttercup Bakery cupcake while I am in the city next week. I've been curious to try out their goods.

    1. b
      BW212 Jun 19, 2007 12:20 AM

      Magnolia is the Emperor's new cupcakes. Not only are the cupcakes nothing special, but the staff there is beyond rude and unhelpful.

      1. t
        travelnfood Jun 19, 2007 06:03 AM

        i've tried Magnolia twice...thinking i just got a bad batch the first time. But both times, i took a bite, and threw it into the nearest garbage can. The cake was so dry. I read recently though, that some people actually prefer dry cake as opposed to moist cake. Maybe it's a regional preference?? since all of the cupcake places i've tried in NYC have had dry cake. I think in the south, Magnolia would be out of business within a day.

        2 Replies
        1. re: travelnfood
          k
          kathryn Jun 19, 2007 09:10 AM

          I hate dry cupcakes as well; it's pretty hard to keep cupcakes moist, though, due to their size, but I would have though Magnolia would be doing better than most since their stuff flies off the shelf. I've had dry, crumbly cupcakes at babycakes, Billy's, Crumbs, Amy's Bread, Cupcake Cafe...it's very hit or miss.

          'wichcraft does a great cream-filled chocolate cupcake that is never dry! Sugar Sweet Sunshine is usually moister than most. And whoever supplies Grey Dog with cupcakes gets it right, too.

          1. re: kathryn
            dallen Jun 19, 2007 09:30 AM

            I'm so glad to see it wasn't just me! I thought the cake was very dry, and don't get all the hype and long lines. I could have done better with some Betty Crocker out of the box. But, at least I gave it a try.

        2. f
          finisterra Jun 19, 2007 06:55 AM

          Beware of mediocre eateries with good publicists!

          4 Replies
          1. re: finisterra
            s
            sam1 Jun 19, 2007 09:16 AM

            wasnt there some press recently where the owner sold it for a small price to a friend?

            i couldnt care less regardless...nothing spells tourist like waiting on that line.

            if i have some strange urge, id go to billy's in chelsea...

            1. re: sam1
              geg5150 Jun 19, 2007 09:19 AM

              Interestingly, the line was short, less than five minutes. The guy behind me was chatting up everyone. He and I were the only folks in line who weren't locals.

              1. re: geg5150
                f
                fsval Jun 19, 2007 09:39 AM

                Yeah, I always like my cakes soft and I always thought I got the wrong batch in Magnolia. I like Sugar Sweet Something better that is around delancey street. I think these girls used to work in Magnolias, too

                1. re: geg5150
                  f
                  finisterra Jun 19, 2007 09:40 AM

                  What can I say. We have more than our fair share of lemmings in NYC.

            2. m
              missy d Jun 19, 2007 10:17 AM

              Definitely not worth the line!

              2 Replies
              1. re: missy d
                t
                TheWinechick Jun 19, 2007 10:23 AM

                So where is the best place for cupcakes?

                1. re: TheWinechick
                  foodmonk Jun 19, 2007 12:25 PM

                  I had a good cupcake experience at Billy's on 9th Ave. I don't eat sweet stuff, so it's all lost on me, but I brought a dozen of their cupcakes to a birthday party and they were devoured instantly to great acclaim. Might want to try there.

              2. k
                kittyboots Jun 19, 2007 10:35 AM

                I've never been a fan of Magnolia cupcakes. The icing tastes like gobs of pure butter with way too much sugar. Nothing artful about it. And the cake is dry & blah. I do like their banana pudding though. For a good cupcake try Crumbs on 8th Street.

                1. Little Cupcake Jun 19, 2007 10:41 AM

                  I won't go there if the line is too long. I certainly wouldn't start a fight over those cupcakes! Generally I get the red velvet cake to share with a friend.

                  I've always had great service there. The staff has always been friendly to me.

                  1. j
                    jdream Jun 19, 2007 12:18 PM

                    Next time your in NY let the city redeem itself and get a chocolate cupcake (any frosting) from Amy's Bread. Most amazing cocoa taste and never been anything but moist and delicious!

                    1. jinet12 Jun 19, 2007 12:19 PM

                      The deal with Magnolia's, is if you are a person that can find things to be "too sweet", then you are not going to like them...If you are of the persuasion, that there is not such a thing as "too sweet" then you will love them..."Too sweet" is not a phrase that I have ever used, except in this posting, so I love them....

                      1. a
                        aeros Jun 19, 2007 12:31 PM

                        Agree. Magnolia's cupcakes are way too sweet. For wonderful cupcakes, try Eleni's - 75 Ninth Avenue (in the Chelsea Market). Best known for their beautifully decorated cookies, their cupcakes are out of this world.

                        1 Reply
                        1. re: aeros
                          a
                          andymadrid Jun 19, 2007 01:07 PM

                          I lived a block away in the mid nineties before the lines and enjoyed their individual flourless chocolate cakes, and their individual cheesecakes in various configurations, and their slices of german chocolate cake were my favorite, back then the cakes were definitely moist and yummy, a slice of the german chocolate cake with the coconut and pecans could be a meal. I never liked the cupcakes much because compared to the above mentioned they weren't the best thing to get. Now I go to BILLY's in chelsea not far from were I live now.

                        2. t
                          tpigeon Jun 19, 2007 02:44 PM

                          What can I say, I think magnolia cupcakes are awesome.

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