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May 17, 2007 08:58 PM

Boule, Boule, Boule

I had written up a whole review on the fortune I spend at this joint and the kid hit the keyboard and poof, gone.

Let’s see, I got three different flavors of macaroons, pate de fruit, tarte tartin, carrot cake, cheesecake, and wild honey ice cream.

I thought I got enough of a cross section of items to test the mettle of the place.
Absolutely nothing was recommendable. The first case in a long type of complete and total hype. Paying a lot for something does not make it good. Heck, I’ve gotten better baked goods at Vons.

I just don't understand.

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  1. Totally with you on this! It's all stylish packaging and very little substance. Service is also off hand and disinterested. I have never been in there with more than two people in front of me and it takes about 15 minutes to get my so-so éclair.

    1. Are you trying to tell me that all those dessert delights aren't supposed to be tasteless? I'm not surprised that everyone is starting to notice, it's like Soylent Green?

      1. I agree-- it's an awful waste of money. I've spent a fraction elsewhere for far superior stuff.

        3 Replies
        1. re: PseudoNerd

          Where where? I've avoided Boule because of the traffic and faint feeling that it might be style over substance. I'd love to know where people prefer.

          1. re: Pei

            hey, Pei,

            I think it'd depend on what you're looking for...? I mean, most places aren't consistent in the quality of their items across the board, so...

            At this point, I think the "truffles" and "chocolates" even from places like Rocky Mtn Chocolate Co. might be better-- sorry, I exaggerate (and am being a bit facetious), but still...

            I really want to try L'artisan du chocolat, but I keep driving around the area without any luck finding it!

            1. re: PseudoNerd

              I have bought from L'artisan du chocolat at the South Pas Farmer's market. I think he said that his shop is next door to Picholine, which was at 1st and Temple or thereabouts (I only went there once). But he's pretty reliably to be found on Thursdays in South Pasadena. Great stuff.

        2. As someone who has tried most everything there, I agree there is some poor stuff, but I would still say the ice creams are fantastic--arguably the best in town.

          2 Replies
          1. re: Adsvino

            I have to disagree; the flavor of the ice cream was fine, even good, but the consistency was lousy; it was grainy and not at all creamy. Many years ago, I had my first taste of honey ice cream at the African Marketplace from some restaurant that I still curse not remembering the name of - it was awesome (with peach cobbler - oh yum!). I tried looking for a recipe to make it myself and couldn't find one at the time. What a difference a few years make! Last year I was able to find so many, I could barely decide. The one I picked came out awesome - fabulous flavor and creamy. So, if I can make it better my first time out, I'd guess that Boule, charging a small arm and leg for a pint, would do a smash up job. Nope, I think I'd just head up the street to 31 Flavors and pick up whatever sounds good!

            1. re: Adsvino

              My, how some tunes have changed. Some of us have noted how crappy a value Boule is for years...

            2. The original comment has been removed