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Apr 12, 2007 06:03 PM

New bakery in Jackson Heights?

I recently was informed by someone that one of the existing bakeries in the neighborhood is under new management. I don't know the name of the of the place, but I believe it may be the one that displayed the wooden figure of Betty Boop outside their storefront on 37th Avenue, between 77th and 78th Streets (approx.) I was told that it's now an Italian bakery, and that the owner is a former Veneiro's baker with 20 years of experience from there.

Has anyone heard about this? It would be great to have something better than Carollo's in the neighborhood when in the mood for Italian pastries.

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  1. Yep - have been there few times. It's a pastry chef from Veneiro's. It's pretty good, I guess, though I've never actually gone to Carollo's. One thing I like about Veneiro's is the sheer variety, which isn't so extensive here. All in all, though, it's pretty good. Had cannoli, pignoli cookies, and those almondy, very hard biscotti (name starts with an 's') and all were good.

    3 Replies
    1. re: orzabelle

      orzabelle, has the new place been in operation for a while? Do you know the name?

      Re: Carollo's -- nothing to write home about...stale pastries.

      1. re: sandrina

        It is called Lety's and just opened within the last 2 weeks. Much better than stale!

        1. re: orzabelle

          Thanks orzabelle! This is nice news for the neighborhood. Will definitely have to visit!

    2. It is a welcome addition to the neigborhood. It replaced a so-so bakery that made some not so good empanadas, among other items. The new bakery has cookies, pastries, and cakes. I've had a cannoli, lobster tail, and cheesecake. All great, although the lobster tail was a little tough on the bottom. I'm having a party this Saturday and will be buying a larger cake there, so I'll let you know how that turns out.

      I also noticed that they are selling Gillies Coffee. While that is certainly a plus--they are one of the oldest roasters in NY--I didn't try the coffee because they made it in the glass Bunn machines, and that is never good.

      10 Replies
      1. re: Chris_in_NYC

        I found their pastries to be very good. And they make by far the best cappucino I have found in the neighborhood.

        1. re: Chris_in_NYC

          Cake was great (mocha) as was a Kiwi tart I had yesterday.

          1. re: Chris_in_NYC

            I've had several items that I enjoyed but not the Croissant. The Croissant is much to heavy. I prefer the ones that are light. This morning I had the cheese danish and it was outstanding. The espresso is a far improvement from the former owners and cheaper. They have Italian Cheese Cake which I'm hoping they'll begin selling by the slice. Went yesterday at 2:30 planning to sit down and have an espresso but all six tables were taken. I was pleased since I do want this place to succeed.

            1. re: Mike V


              Could someone post the address?

              Thanks in advance.

              1. re: bunnymeals

                On 37th Avenue between 77 & 78 across from Public School.

                1. re: Mike V

                  Do you have a phone # for listing on the you think they would be able to make me a banana cake with whipped cream? Thanks.

                  1. re: janie

                    Janie, I'll get the phone number either this evening or tomorrow.

                    1. re: janie

                      Janie: Lety Bakery & Cafe, 77-07 37th Ave, 718 507 6539. I mentioned to the Owner that you would be calling for a banana cake with whipped cream.

                        1. re: Mike V

                          ordered it---for my son's 2nd birthday party..very nice on the phone...hope it will be good..will let you know...thanks..

            2. I just had a slice of their Mocha Espresso cake. It was decadent!

              1. Another new bakery, this one not open yet: on 37th between 84 and 86, south side, there's a "coming soon" sign for a new Uruguayan bakery.

                6 Replies
                1. re: Jim Leff

                  That "coming soon" sign was posted many months ago. Its supposed to be the owners of La Nueva which makes little sense since it just a block away. The major opening for me is Lety Bakery & Cafe a very positive addition to the neighborhood.

                  1. re: Mike V

                    we had the cake this afternoon at my son's birthday, and it was delicious--very light and airy...and similiar to Veniero's strawberry shortcake version...and even prettier, as they put chocolate covered strawberries on the top...thanks for the tip...and priced just right at $18 for a 7" round...plenty for 7 people..

                    1. re: janie

                      I sigh of relief. Thanks so much for the positive review. Wouldn't want to see a 2 year old disappointed on his birthday. Lety is doing a very good business. I visit almost every afternoon for the espresso. While I was having espresso yesterday someone came in and order 50 pastries. This place is a Winner. Hopefully, one day we'll have a Nick's or DiFara's type of Pizza in Jackson Heights.

                      1. re: Mike V

                        Mike, it's funny you mention that because just yesterday, my husband and I were saying the exact same thing. Boy do we need a good pizza shop on the strip.

                        As far as Lety's goes, it sure is a great and welcomed addition to the neighborhood. We have ordered numerous items so far for ourselves and on the weekends when we've had company. We have yet to be disappointed. I love the rainbow cookies. Do these have a particular name? The cake in the cookies is moist and very flavorful. I love the thin layer of raspberry between each layer of cake and the flavor of the chocolate on the outer borders. These are one of my favorites. Simple but oh so good!

                        1. re: sandrina

                          If I'm thinking of the right kind of cookie (kind of cube-shaped?), I think they're petit-fours.

                        2. re: Mike V

                          Was in Jackson Heights today, went to Dosa Diner to try it out, and then we walked up 37th Avenue and went into Lety's and had a mini rasberry cheescake, delicious, and some chocolate meringue cookies, and an iced herbal tea...they are super nice there, and remembered my husband picking up the cake I ordered for my son's 2nd birthday party. They had alot of my favorite stuff I get at Veniero's and said they could make anything that I like! No hassling into the city anymore, I will just order from them.

                          They remembered I had told them I found them on the internet, and mentioned chowhound to them, and that Mike V sent me. They were happy to know the good word of mouth..anyway,,,,cute litte are lucky to have it there, wish we had a bakery so good in Forest Hills or Richmond Hill/Glendale area, but we don't! Closest thing is Dolce Italia Bakery on Metrop in Forest Hills, and the owner/baker there worked with Bruno from Bruno Bakery, so he knows how to make very nice little tarts and fancy mousse cakes. He also make a killer black and white cookie, when they are super fresh..I order them 6 at a time, and they'll make them for you.

                  2. I was in Lety's earlier today--a tasty madeleine and iced coffee to go--and found out they're going to start selling ice cream. So...another spot for frozen treats this summer. Hopefully it'll be tasty ice cream.

                    4 Replies
                    1. re: jennsch

                      Maybe they think there's a good market for ice cream since it seems that Baskin Robbins is no longer around. jennsch, this is good to hear. I'm hoping for some good ice cream as well!

                      1. re: sandrina

                        The Ice Cream arrived. They're placing a Sign in the window tomorrow. Looks like a choice of 5 flavors.

                        1. re: Mike V

                          Stopped by Lety's today. The flavors are green tea, chocolate, vanilla, lemon and I believe strawberry.

                          1. re: sandrina

                            The ice cream is from the Gotham Dairy, which is made by Ciao Bella.