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Pinkberry coming to Old Town Pasadena (?)

I believe that I saw, out of the corner of my eye, that a Pinkberry will be coming to Old Town Pasadena (unless my eyes deceived me). It will be on the same side of Fair Oaks as La Huasteca - between it and Cheesecake Factory. I believe it is taking the space that was formerly a small walk-in/take-out pizza place. I have never been to a Pinkberry, but have seen and heard a lot about it.

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  1. Yes, a couple months ago I saw a bright pink slab of wood announcing that a Pinkberry was coming soon to a space on Fair Oaks just south a few steps from the Cheesecake Factory. I guess it's still in the works... ?

    Is it ready to compete with 21 Choices? That place is always packed... I have yet to try it.

    1. I don't know how that location is going to work at all, unless they're counting strictly on foot traffic. I frequently bring work to the print shop next door, and I always have to park down Fair Oaks behind Castle Green and walk a block...and the only reason I usually get a parking space there is that I (unlike most people around here, apparently) don't MIND walking a block!

      That wooden barrier and that sign have been there for an awfully long time, too. Frankly, kids, I have my doubts.

      2 Replies
      1. re: Will Owen

        I'm a bit confused by your comment... we *are* talking about Old Town Pasadena after all. Foot traffic isn't really a problem there! Would you levy similar skepticism if they opened an outpost on the 3rd street promenade in Santa Monica? I'd think Old Town is the perfect spot for a Pinkberry.

        Mr Taster

        1. re: Mr Taster

          There's also a municipal parking lot directly across the street. First 90 minutes are free.

      2. nooooooooooooooooooooooo...please don't taint old town with nasty pinkberry!!!

        21 choices rules

        1 Reply
        1. Ugh...I can't stand PinkBerry. A group of ladies here at my office in Miracle Mile frequent the PinkBerry off of Santa Monica often. It's very icy-textured frozen yogurt. And it's very expensive at that too (about $6-$9 a pop depending on what toppings you get). They only have two flavors of frozen, icy yogurt - vanilla and green tea.

          1. And PinkBerry pours their yogurt in circles so you end up with the "chocolate Easter bunny" effect. Looks large and substantial until you dig in to that hollow nothingness in the center. Check out Deep End Dining's "Punk'd Berry" review. Their pour epitomizes this whole fad - it's nothing but hype filled with air... waiting for the balloon to pop.