Where to find White Whole Wheat Flour?

[bogie]

I am very interested in using this for bread and pizza-making.
King Arthur is one company that makes it, as does Bob's Red Mill.
So, has anyone found it in central/midtown TO?

[julesrules]

Strictly Bulk (couple of locations) carries "soft" and "hard" organic whole wheat flours.

[Saffron8]

Casa Acoreana in Kensington Market might have it. Corner of Baldwin and Augusta.

[Gary]

Rubes on the lower floor of the St Lawrence market sells many flours in bulk, most of which I think are probably harder to find than what you're looking for. The staff are helpful too, if you ask they'll probably point you towards the most similar alternative.

[ctl98]

I bought a robin hood white whole wheat from one of the major groceries. Can't remember but it's either dominion or loblaws.

[Yongeman]

Why is it white if the bran is included? Is it bleached?

[bogie]

It is "white" because that is the genetic strain of wheat. The commonly used wheat is "red", which is much more bitter and grainy than the white.

Furthermore, the white has all the health benefits of the red. What is really important to me, though, is that the white has a higher percentage of gluten in it than the red. With red, you can only make 60% whole wheat dough unless you add liquid gluten. With the white, you can make 100% whole wheat dough at home without having to add gluten.

[Yongeman]

Ohh. Thanks for the explanation, bogie.

[Mill City Modern]

I sometimes buy the King Arthur brand, and it definitely says "white whole wheat" on the package.

[Mila]

Hi Mill City Modern,

Where do you buy the King Arthur flour, I'd love to get my hands on some.

[Mill City Modern]

Whole Foods or a co-op. Full disclosure: I work for Whole Foods Market. I actually live in Minneapolis, but helped to open the Toronto store. You also may be able to find it at Wild Oats. Here's the "where to buy" from the King Arthur website: http://www.kingarthurflour.com/flour/...

[FlavoursGal]

I may be mistaken, but I believe it might be called "whole wheat all-purpose flour."

[Mill City Modern]

Not sure what area of town this qualifies as, but Whole Foods Market carries it. Also, if you have any co-ops around, there's a good chance they will have it.

[bogie]

Cool, I work 1/2 a block from Whole Foods. I was going to check there today!