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Applebee's and Tyler Florence??? What is happening?

So it's natural that teeny bopper designers and washed up models would give in to "designing" clothes for megamarts... but what is this? I'm young, but as far as I know, this is unprecedented. Your thoughts?

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  1. I must be missing something....not sure what you are talking about. Is Ty now promoting Applebees? It can't be....

    2 Replies
    1. re: cooknKate

      well... worse sort of. He's designed dishes for them... like signature items. I can't really blame him for it, but I really hate to see him using the same expressions when he tastes what applebee's comes up with as when he puts out his TV dishes.

      1. re: amkirkland

        I saw him on their commercial last night.

      1. re: Jesdamala

        I don't mean to be the spoil sport. But the young guy I remember, and his then wife, were pretty committed to the career path his agent had carved out for him. I believe he had just left Aureole when he came to work with me. Even back then he always seemed to have the glossy pictures with him at all times. I believe his exact words were "whatever it takes to get on TV" chef.

        1. re: chef poncho

          Yeah, that sounds like my man Tyler. Glossy and "Delicious"!

          TT

          1. re: chef poncho

            So tell us more about Tyler since you have worked with him chef poncho.

        2. If I see Mario Batali hawking for Olive Garden, I'll really have to consider giving up on life.

          7 Replies
          1. re: tamerlanenj

            Isn't Batali the official cook for NASCAR drivers or something equally ridiculous? I think that as long as the $$$ is right, these publicity hound chefs will stoop to anything.

            1. re: gloriousfood

              I don't know if he's the offical cook or not (I didn't read the article), but there's an article in Food and Wine with Nascar-themed grilling from Batali! There's also several Nascar drivers with wineries... apparently Jeff Gordon has a special Nascar-themed bottle of wine too! I'm picturing this bright orange label with his number on it... ugh! (That's more than I've ever even known about Nascar before in my life!)

              1. re: Katie Nell

                just for the record jeff gordons colours arent bright orange.

                im a child of a family who took us to nascar races for vacation...were strangly middle class and from ontario, not rednecks just incase that sterotype was popping up in anyones minds...

                I dont mind the batalli thing too much. I enjoy it better than the nascar cafe concept, which I can unfortunatly say I've dined at...

                1. re: cupcakez

                  I was not insinuating that it was a redneck thing at all; it just seems an odd pairing... wineries and Nascar drivers.

                  And I actually know those aren't his colors, (guess I know more about Nascar than I thought!) but that's just what I picture! I worked at Home Depot for several years, hence I know that's not *his* color!

                1. re: Jacquilynne

                  From the article: "But for what it’s worth, the recipes I tried out were tasty, in an Applebee’s-only-better way."

                  Well, perhaps the idea of Tyler and Applebee's isn't as silly as it sounds....

              2. re: tamerlanenj

                If I see Batali hawking for anything I'll avoid it like the plague. I can't stand that guy.

              3. Well, has anyone actually gone to an Applebee's and tasted these items?

                1. Saw the commercial this evening. When they showed the four dishes on TV it looked like typical Applebee fare. A asald with a piece of chicken, beef or fish. Then there appeared to be a pasta with some gravy and shaved parm. Nothing special.

                  1 Reply
                  1. re: jfood

                    I feel the same way, one of the plates Tyler was dishing up in the commercial here in Los Angeles was some sort of dry looking crusted chicken with dressed field greens on top. Big deal.