287574 Tue Sep 04 12:36:16 -0700 2001 4 27 General Chowhounding Topics 0 1547750 Is it my imagination or has the quality of Ben and Jerry's ice cream drastically gone down? I swear that all their ice creams seem lighter, i.e. more air whipped in. Is this the case or am I wrong? I also remember that many years ago when I first started buying Ben and Jerry's the only ingredients were egg yolks, sugar, cream, milk and flavoring. Now they have added guar gums, lecithen and tons of other additives. Why oh why does this need to happen? Tue Sep 04 12:36:16 -0700 2001 0 nick 1 1547756 Hi Nick! It's not your imagination, I noticed the same thing. Tue Sep 04 15:22:54 -0700 2001 1547750 0 Christopher 2 1547758 Do you remember a few years back when they hired a CEO? I despaired then that it would be the end of the brand's quality. In fact, I did give up on the company and largely stopped buying. Tue Sep 04 16:01:46 -0700 2001 1547756 0 zola 3 1547759 Not only did they hire a CEO, they were sold to Unilever a year or two ago. Tue Sep 04 16:53:13 -0700 2001 1547758 0 rjka 4 1547774 Unilever bought B&J in 2000, it supposedly can't alter their present operations, that is, for FIVE years. After that, well, cross your fingers......Unilever, the same company that owns Slim-Fast! Tue Sep 04 19:39:04 -0700 2001 1547759 0 hotmilk