Bonomo Turkish Taffy
- M. Laurin
Does anyone remember this? It may have come in different flavors, but vanilla was the best! It was hard--you could break it in pieces, but it was soft once you started chewing it! It tasted like the center of a vanilla Charleston Chew. If anyone knows where I could find this, I would be forever grateful! :)
I love this also, been searching for years. If I find it, I'll let you know. Loved smacking that think flat taffy against the side walk into pieces! Loved the vanilla best also. Good luck, let me know if you find it.
G-d, I have been on-and-off looking for it myself. I lived in Asbury Park, N.J. It came in strawberry, chocolate, and, the best, vanilla. Did you find any? Yes, I remember it is putting in in the fridge for a few hrs, then slapping it on the street, and having hundreds of little pieces to eat. Your description of the flavor is accurate. That is why I like Charleston Chews. But, as I remember the flavor, not as good as Bonomo's. Bonomo's was denser and more intense flavor. I've sinse moved to Colorado where anyone I ask about them thinks I'm nuts. If you have heard anything about them PLEASE let me know.
found this article on the web:
Turkish Taffy Man Bonomo
Candy freaks of a certain age will remember Bonomos Turkish Taffy, a confection which inspired loyalty in movie goers and schoolchildren alike.
The euphonious name Turkish Taffy reflected clever marketing as much as it did reality. The sephardic Bonomos really did have roots in Turkey, but the recipe was invented in Coney Island, the saltwater taffy capital of the United States.
Victor Bonomo, who died at age 100, inherited the familys boardwalk candy concession. By the end of WWII he was hawking three candy bars, Thanks, Hats Off, and Call Again, which was described as a poor mans Milky Way.
Most popular, though, was the Turkish Taffy, which was sold in bars the size of a 1945 nickel Hershey bar. It came in vanilla, chocolate, strawberry and banana, in a package adorned by fez-capped, smiling candy makers. (The fez had been outlawed by Ataturk in the 20s.) By the time Bonomo sold off the business in the 60s, sales tallied as many as 100 million bars per year.
The company ended up in the hands of Tootsie Roll, which ceased production of it in 1989.